snapchat
Guest column: Omni-channel CRM to drive all digital marketing: Sachin Karweer, Hinduja Global Solutions Interactive?blur=25

Sachin Karweer, Business head – Hinduja Global Solutions Interactive, recaps the trends that shaped the digital industry in 2016

Sachin Karweer Dec 28, 2016 8:11 AM

foodpanda launches new marketing campaign featuring Sunny Leone?blur=25

The campaign showcases how foodpanda comes to the rescue of people in the liquidity crunch situation that has cropped up post demonetization

exchange4media Staff Nov 29, 2016 8:21 AM

The silent battle continues; Whatsapp introduces Snapchat-like camera features?blur=25

Whatsapp introduces Snapchat like camera features in what looks like a never ending dig by Facebook on Snapchat.

Ronald Menezes Oct 5, 2016 8:14 AM

Google data centres coming to India in 2017; aims at better infrastructure for Indian start-ups?blur=25

Google also announced G Suite. Previously called Google Apps for Work, G Suite is a set of apps like Gmail, Docs, Drive, Calendar, Hangouts, and more - designed to bring people together, with real-time collaboration built in from the start

Ronald Menezes Oct 3, 2016 8:05 AM

Snapchat ad revenues may shoot up to almost $1 billion by 2017: eMarketer study?blur=25

Snapchat's ad revenues are expected to grow to almost a billion dollars by next year according to a report published by eMarketer, thanks to a fast growing user base.

exchange4media Staff Sep 14, 2016 8:11 AM

Can Instagram's new 'Stories' feature take away Snapchat's marketing power??blur=25

Experts give their take on whether the new ‘Stories’ feature in Instagram which is similar to Snapchat’s own would pose a threat for the latter

Ronald Menezes Aug 16, 2016 8:16 AM

Facebook launches self-deleting Snapchat-like feature 'Secret Conversations'?blur=25

Facebook has recently introduced a new feature 'Secret Conversations'. It combines the encryption options currently available on Facebook and WhatsApp service with the short availability of posts on Snapchat. The technology uses the Signal Protocol developed by Open Whisper Systems

exchange4media Staff Aug 2, 2016 7:56 AM

Facebook races ahead of Snapchat with higher DAU's and MAU's in Q2 2016?blur=25

According to an analysis revealed by Morgan Stanley, the Facebook and Snapchat rivalry seems hardly to be the rivalry it was touted to be

exchange4media Staff Jul 27, 2016 7:59 AM

Facebook Messenger crosses billion users; WhatsApp still rules the charts in India?blur=25

Facebook had always seen WhatsApp as a stiff competitor as it slowly stole users from the messenger to its platform and the competition continues to dominate download stores across platforms

Ronald Menezes Jul 26, 2016 7:56 AM

Snapchat's clone 'Snow' takes Asia by storm; may cannibalise market share?blur=25

Snapchat was always compared to Facebook, Twitter and Instagram which are quite different from each other but with the rise of ‘Snow’ an app launched by Naver, the Snapchat clone with larger number of filters seems to be taking Asia by storm and may slowly eat into Snapchat increasing market share

Ronald Menezes Jul 11, 2016 8:05 AM

Can Snapchat be the next Facebook of India??blur=25

Snapchat is rapidly catching up with platforms like Facebook, Instagram and Pinterest as one of the most popular social platforms for sharing of videos and images. Will this phenomenon be witnessed in India too?

Abhinn Shreshtha Jun 9, 2016 7:44 AM

Tanmay Bhatt controversy a boon for Snapchat in India??blur=25

While political groups filed FIRs against him, the video was a hot topic of discussion across news channels and also grabbed prime time space on Times Now's The Newshour. Not only did

Sarmistha Neogy Jun 6, 2016 8:05 AM

Guest Column: How can Publishers strike the right balance between page views & unique content? : Sandeep Balani, Outbrain?blur=25

As social media continues its charge for dominance, publishers too are paying more attention to the way they capitalize on social platforms in order to drive traffic back to their websites writes Sandeep Balani, Director Business Development, India, Outbrain

Sandeep Balani May 12, 2016 8:10 AM

WATConsult hires candidates through Snapchat, trends on Twitter?blur=25

Starting from May 2 till May 6, interested candidates can apply to the agency by uploading a 10 second video on Snapchat about their passion and work on brands of interest

exchange4media Staff May 3, 2016 8:03 AM

ASCI launches ‘Snap and WhatsApp’ facility to curb misleading & offensive ads?blur=25

The Advertising Standard Council of India (ASCI) is embracing technology to connect with the consumers and curb misleading advertisements. Consumers can now WhatsApp the objectionable advertisement to ASCI in order to curb misleading and offensive ads instantaneously

exchange4media Staff Mar 11, 2016 7:57 AM

Can 2016 be the year of Snapchat??blur=25

Snapchat might not be the hottest social property around but it could provide an effective way to reach out to a particular set of audience----those in the 13-20 years age group, if used wisely, say experts.

Abhinn Shreshtha Feb 4, 2016 9:02 AM

Snapchat fastest growing app, holds 9% market share in India?blur=25

Snapchat is the fastest growing app in the world, up by 56 per cent this year, according to a GlobalWebIndex Research

Ankur Singh Dec 4, 2014 7:49 AM

Can brands pull off Snapchatting successfully??blur=25

While Snapchat is still trying to add more features & monetise this platform, brands have an immense opportunity to establish themselves as 'ahead of the game' & reach their demographics, says Windchimes

Windchimes Communications May 17, 2014 10:21 AM

WhatsApp acquisition decoded?blur=25

The acquisition has caused quite a few eyebrows to be raised. What justifies this massive investment is that it brings Facebook closer to its eventual aim of mobile domination

Abhinna Shreshtha Feb 24, 2014 9:25 AM

Facebook set to acquire WhatsApp; Co-founder Jan Koum to join Facebook Board?blur=25

Facebook has announced that it has reached a definitive agreement to acquire mobile messaging company WhatsApp. The deal totals around $16 billion with $4 billion in cash and approximately $12 billion in Facebook shares

Abhinna Shreshtha Feb 21, 2014 7:54 AM