Dentsu Aegis Network acquires SVG Media; new agency to be called SVG Columbus?blur=25

Dentsu Aegis Network is currently Google’s largest search partner in India, and the addition of SVG Media will further strengthen the Group’s leading search position in the market

exchange4media Staff Apr 18, 2017 7:57 AM

SVG Media & Komli Media merge?blur=25

Komli Media will continue to work as a standalone entity under SVG. The combined entity is expected to command over 60% share of digital marketing spends in the country

exchange4media Staff Aug 27, 2015 8:01 AM

Neo@Ogilvy forms JV with Smile Group; Sanjay Ramakrishnan named Country Head?blur=25

The JV will set up a global media delivery hub to service Neo@Ogilvy's global media operations. Ramakrishnan joins in from Vizury, where he was GM for India, S-E Asia & MENA

exchange4media Staff Nov 14, 2013 8:15 AM

Blazar wins digital duties of Honda Siel Cars?blur=25

Close on the heels of consolidating its media business with ZenithOptimedia, Honda Siel India has assigned its digital media duties to Blazar following a multi-agency pitch.

exchange4media Staff May 26, 2011 2:54 PM

For, customer service is the best marketing?blur=25

While the online retailer is investing in SEM and banner ads, Manmohan Agarwal, Co-Founder of, insists that the best results come from word of mouth of happy buyers.

Gopal Sathe May 23, 2011 8:20 AM

Smile Group launches online shoe store BeStylish?blur=25

Smile Group has launched, an online shoe store. The company is relying on word of mouth and social media to reach its audience, and by building knowledge through a shoe-encyclopedia to keep customers engaged.

exchange4media Staff May 17, 2011 11:25 AM