Don't neglect traditional media, but be future-ready: Sir Martin Sorrell?blur=25

Sir Martin Sorrell warns against neglecting traditional media, makes a strong case for digital media's role in addressing the future generations and asks if marketers and agencies are ready for the big change

Abhinn Shreshtha Aug 19, 2014 9:27 AM

Our competition in India overpaid for ill-judged acquisitions: Sir Martin Sorrell?blur=25

Sir Martin Sorrell roots for organic growth, hints WPP in India is open to high-scale acquisitions

Abhinn Shreshtha Aug 19, 2014 9:25 AM

Legacy countries & businesses are uncomfortable with change: Sir Martin Sorrell?blur=25

Sir Martin Sorrell, CEO, WPP and Arnab Goswami, Editor-In-Chief, Times Now engage in a battle of wits over issues of disruption as a balancing force, content vs data, TAM vs BARC, and the fear of fragmentation in media

Aditi Raval Aug 19, 2014 9:02 AM

Sir Martin Sorrell on the reasons why POG collapsed?blur=25

The WPP Chief had predicted the failure of the Publicis-Omnicom merger last year at the exchange4media Conclave. The POG merger collapse vindicates his reasons for why this was actually "a merger of unequals"

Priyanka Mehra May 12, 2014 9:33 AM

A merger cannot take place for emotional or egotistical reasons: Sir Martin Sorrell?blur=25

The WPP Group CEO speaks exclusively to exchange4media on the breakdown of the Publicis-Omnicom merger deal, the learnings from the collapse & how the development impacts WPP

Priyanka Mehra May 9, 2014 12:30 PM

Omnicom & Publicis' 'merger of equals' deal falls through?blur=25

Publicis Groupe and Omnicom Group have called off the $35 billion merger deal a little over nine months after announcing plans to team up

exchange4media Staff May 9, 2014 8:01 AM

India head of POG possible only after merger is formalised in mid-2014: Maurice Levy?blur=25

Publicis Groupe CEO says the Publicis Omnicom Group (POG) will function as a merged entity only after legal procedures are completed; until then, the two agencies are competitors

exchange4media Staff Dec 20, 2013 9:37 AM

WPP acquires stake in Richard Attias & Associates?blur=25

By taking a 30% stake in Richard Attias & Associates, WPP forms a powerful partnership with one of the world's most influential strategic consultants

exchange4media Staff Dec 18, 2013 7:52 AM

Spotlight on shifting media mindset @exchange4media Conclave to be held on Nov 25?blur=25

With a speaker line-up that comprises some of the best minds in the business, both globally and in India, the Mumbai Leg of the Conclave will delve into shifting media mindset & the growth path ahead

Twishy Oct 30, 2013 7:25 AM

Publicis - Omnicom merger provides no strategic value to clients: Jim Hytner?blur=25

In an exclusive video interview, Hytner of IPG Mediabrands talks about adland's biggest merger, importance of building a client's business & rumours of WPP buying out IPG

Twishy & Abid Hasan Oct 10, 2013 8:07 AM

Publicis Omnicom Group is a merger of 'unequals': Sir Martin Sorrell?blur=25

According to the WPP Chief, an organisational structure, where there is a co-chairman or rotating chairman, won't work in the long-term. Strategically, it's a 180-degree reversal

Shanta Saikia Sep 13, 2013 9:28 AM

WPP Chief's 10 key takeaways from the dynamic media landscape?blur=25

Sir Martin Sorrell lists shift in the centre of power, rise of the web, globalisation, proximity retail, & social responsibility, among others, as important developments in the industry

Priyanka Mehra & Twishy Sep 13, 2013 7:50 AM

WPP Chief’s 10 key takeaways from the dynamic media landscape?blur=25

Sir Martin Sorrell lists shift in the centre of power, rise of the web, globalisation, proximity retail, & social responsibility, among others, as important developments in the industry

Priyanka Mehra & Twishy Sep 12, 2013 2:45 PM

The centre of power is shifting from the West to South & South-East: Sir Martin Sorrell?blur=25

While addressing the gathering at the 10th edition of exchange4media Conclave, the Chief Executive of WPP reinforced his belief in the business in India, despite the economic turmoil

Priyanka Mehra & Twishy Sep 12, 2013 8:50 AM

We all are ‘Mad Men’ but we are also ‘Math Men’: Sir Martin Sorrell?blur=25

“Our business is not only an art but also a science with traditional people. This balance is very good,” shares the CEO of WPP

Shobhana Nair Mar 8, 2013 7:04 PM

Vivid: India is the Asia Pacific?blur=25

India has become the centre for entrepreneurs, marketers, brands & hence, a centre for all communication ecosystem partners, says e4m’s Annurag Batra

Annurag Batra Mar 4, 2013 2:52 AM

NDTV vs. TAM: When it all boils down to public opinion?blur=25

WPP and NDTV have indulged in a media battle by making, and clarifying, allegations. The legal fight, if there is going to be one, is yet to unfold. But the one thing reiterated from this case is that public opinion matters

Noor Fathima Warsia Aug 27, 2012 11:36 PM

Forums, more networking at Cannes Lions 2012?blur=25

Cannes Lions 2012 will see the launch of a new stream of content – Forums. The Cannes Connect Bar will heighten networking opportunities

exchange4media Staff Jan 13, 2012 8:10 AM

Indian Express kickstarts Express ‘Adda’; Sir Martin Sorrell is chief speaker?blur=25

The Indian Express Group has started an initiative where intelligent, insightful conversations can be held about anything under the sun. The first of such ‘addas’ had Sir Martin Sorrell, CEO, WPP, as the chief speaker.

exchange4media Staff Aug 22, 2011 10:33 AM

Martin Sorrell to address TEDx Youth conference?blur=25

Sir Martin Sorrell, Ronnie Screwvala, Arnab Goswami, Suhel Seth are some of the industry biggies who will address TEDx Youth@YoungLeadersofTomorrow this year.

exchange4media Staff Feb 18, 2011 12:12 PM