#DigitalIndiaWeek gets 56,000 tweets in a day?blur=25

The government's push to drive the Digital India initiative has already earned the support of industrialists and the announcement of Digital India Week has also generated ample buzz on social media

Abhinn Shreshtha Jul 6, 2015 7:55 AM

How AAP cracked the social media code?blur=25

A study done by Simplify360 reveals how AAP leader Arvind Kejriwal led social media buzz

Abhinn Shreshtha Feb 10, 2015 8:10 AM

Healthcare and Big Data: A perfect fit??blur=25

A Simplify 360 study which analyzed 194,000 social media interactions across the month of July reported that healthcare was the most talked about topic in connection with Big Data. India contributed just 4% to the overall chatter on the topic. Twitter is the most used channel to talk about Big Data

Abhinn Shreshtha Aug 6, 2014 8:00 AM

Narendra Modi takes the lead in Twitter popularity?blur=25

Data analysed by social business intelligence firm Simplify 360 suggests that the BJP Prime Ministerial candidate has pulled away from top rivals Arvind Kejriwal & Rahul Gandhi in terms of popularity on social media

Abhinna Shreshtha Mar 18, 2014 9:09 AM