shashi-sinha
Ogilvy leads EFFIE 2012 shortlist; McCann follows

EFFIE 2012 included two new categories this year. The Award would be held in Mumbai on December 4

exchange4media Staff Nov 26, 2012 4:27 AM

Shashi Sinha appointed BARC TechComm Chairman

Also inducted in BARC’s Technical Committee are media veteran Paritosh Joshi and Hindustan Unilever’s Smita Bhosale

Noor Fathima Warsia Nov 23, 2012 8:10 PM

Shashi Sinha appointed BARC TechComm Chairman

Also inducted in BARC’s Technical Committee are media veteran Paritosh Joshi and Hindustan Unilever’s Smita Bhosale

Noor Fathima Warsia Nov 23, 2012 7:04 PM

Shashi Sinha to become IPG Mediabrands India CEO

As reported by e4m yesterday, Lynn de Souza to turn social entrepreneur; following which, Sinha to head IPG Mediabrands India

exchange4media Staff Oct 30, 2012 11:17 PM

Shashi Sinha to become IPG Mediabrands India CEO

As reported by e4m yesterday, Lynn de Souza to turn social entrepreneur; following which, Sinha to head IPG Mediabrands India

exchange4media Staff Oct 30, 2012 9:07 PM

FDI in retail: Shopper mktg experts to wait & watch

While there is a series of positive discussion around FDI in retail, shopper marketing agencies believe it’s too early to draw a way forward

Priyanka Nair Oct 4, 2012 8:25 PM

Advertising Club goes national, appts fresh ManCom

With a changed name and a fresh managing committee, Ad Club Bombay, now Advertising Club, is set to embrace the national role it plays

Noor Fathima Warsia Sep 26, 2012 8:18 PM

Jagran’s Shailesh Gupta is ABC Chairman

Jagran Prakashan’s Shailesh Gupta was elected Chairman of ABC (Audit Bureau of Circulations) for 2012-13; ITC Ltd’s Syed Mahmood Ahmad is Dy Chairman

exchange4media Staff Sep 15, 2012 8:55 PM

Dainik Jagran’s Shailesh Gupta elected ABC Chairman

Shailesh Gupta, Director-Marketing, Jagran Prakashan was elected Chairman of ABC (Audit Bureau of Circulations) for the year 2012-2013; Syed Mahmood Ahmad, EVP – Marketing, ITC Ltd is Deputy Chairman

exchange4media Staff Sep 14, 2012 3:48 AM

WPP's response to NDTV: Delayed but eye-opening

Industry leaders state that irrespective of the final outcome of NDTV’s now dubbed hypothetical lawsuit, there still are some positives to take away from the ordeal

Noor Fathima Warsia Aug 23, 2012 8:35 PM

WPP's response to NDTV: Delayed but eye-opening

Industry leaders state that irrespective of the final outcome of NDTV’s now dubbed hypothetical lawsuit, there still are some positives to take away from the ordeal

Noor Fathima Warsia Aug 23, 2012 8:00 PM

Print ads under pressure as advertisers cut spends

Alarm bells are ringing for print players as industry majors like Maruti, Airtel, etc., are cutting down on their print ad spends as they see it less effective

Abid Hasan Aug 10, 2012 8:10 PM

NDTV vs. TAM: A currency in question

NDTV’s move to take TAM to court questions the credibility of the single currency that the broadcast fraternity operates on

Noor Fathima Warsia Aug 1, 2012 5:25 AM

Magazines are not competing with TV: AIM panel

Magazines may not have similar reach as TV but it brings higher involvement in comparison to any other media, say experts

Synjini Nandi Jul 11, 2012 9:31 PM

I want to be careful about ‘engagement’: Shashi Sinha

Quantitative analysis should be considered an important aspect to attract media planners & advertisers, says Lodestar UM’s Shashi Sinha

Synjini Nandi Jul 11, 2012 7:17 PM

Video: The future lies in emerging markets

Marketers, brand strategists, & media planners talk about how emerging markets in India present golden opportunity for growth in the coming times

Deepika Bhardwaj Jul 2, 2012 7:35 PM

Dabangg Bihar is fast catching up with growth markets

Resilient in the face of challenges, emerging markets of India today have become a force marketers cannot afford to ignore

Shree Lahiri Jun 29, 2012 7:00 PM

10 takeaways from IPG Mediabrands India roundtable @Cannes Lions

IPG Mediabrands brought agency officials and Indian advertisers together to focus on India

Noor Fathima Warsia Jun 19, 2012 9:27 PM

10 takeaways from IPG Mediabrands India roundtable @Cannes Lions

IPG Mediabrands brought agency officials and Indian advertisers together to focus on India

Noor Fathima Warsia Jun 19, 2012 9:25 PM

Aditya Birla Group-India Today deal is good news for media industry

Shashi Sinha, CEO, Lodestar UM says the move can help India Today unlock its value

Shashi Sinha May 21, 2012 9:18 PM