shabir-momin
Subscription and advertising might be the answer to OTT's monetisation problem?blur=25

Digital experts touched upon the rationale of a consumer, monetisation models, correct formats, price points and piracy in their discussion related to monetisation in OTT at the recently concluded OTTv Summit

exchange4media Staff May 23, 2017 7:37 AM

Players bullish on mobile as the new screen for sports events?blur=25

In spite of monetisation issues, mobile players are investing in live streaming of sports, given the potential for marketers & increasing preference for mobile as first screen by TG

Saloni Surti Aug 19, 2013 8:16 AM

Why mobile TV will be the future??blur=25

Broadcasters are moving beyond television to mobile TV to engage with the target audience, increase reach and ensure an influx of advertisers

Synjini Nandi Mar 11, 2013 8:31 PM