scarecrow-communications
Scarecrow appointed as the creative agency for &pictures?blur=25

The appointment comes after a detailed review process & will see Scarecrow assume responsibility for launching the channel’s brand identity & positioning across key markets

exchange4media Staff Aug 5, 2013 6:44 PM

British Airways sings the local tune, and sing it does beautifully!?blur=25

The brand's insight that home-cooked food & family memories are powerful motivators in making the final decision to book a trip, comes out very well through the ad

Twishy Aug 5, 2013 8:22 AM

MTS' 'Always Talk' campaign is relatable but lacks strong insight?blur=25

The mktg initiative communicates the unlimited talk time proposition but the idea is not fresh. This is Rediffusion Y&R's last campaign for MTS, as Creativeland Asia is its new creative partner

Twishy Jul 10, 2013 7:50 AM

Only Vimal appoints Scarecrow as its creative agency?blur=25

Scarecrow bagged the account of the suiting and shirting brand post a multi-agency pitch

exchange4media Staff Jun 21, 2013 7:41 AM

I hope Cannes gives our industry tequila shots of positivity: Raghu Bhat?blur=25

The Founder-Director of Scarecrow expects the Festival to be free of controversy & is looking forward to Creative Effectiveness Awards & Innovation Lions

Raghu Bhat Jun 14, 2013 9:55 AM

I hope Cannes gives our industry tequila shots of positivity: Raghu Bhat?blur=25

The Founder-Director of Scarecrow expects the Festival to be free of controversy & is looking forward to Creative Effectiveness Awards & Innovation Lions

Raghu Bhat Jun 14, 2013 9:55 AM

Vodafone launches the musical ZooZoo internet army?blur=25

Undeterred by the controversies surrounding IPL, the army of tiny ZooZoos gave an interesting twist to the tale by launching the first-ever musical video

Twishy May 28, 2013 7:46 PM

Creative honchos reveal the ‘aha moment’ of their advtg career?blur=25

Leaders share their eye-opening moment, taking forward the theme for this year’s Portfolio Night ‘An Eye-Opener’, which aims to bust advertising myths

Priyanka Mehra May 22, 2013 8:22 PM

Mother Dairy TVCs lack real insight: Experts?blur=25

The films are not saying anything new. It’s a Cadbury’s déjà vu. However, the production values make the ads warm and beautiful to watch, say creative honchos

Twishy May 22, 2013 8:12 PM

Leaders advise young aspirants to make the best of Portfolio Night?blur=25

Santosh Padhi, Arun Iyer, Ashish Khazanchi & Sonal Dabral state their expectations from JWT’s Portfolio Night & share pearls of wisdom for the young lot

Priyanka Mehra May 16, 2013 8:35 PM

Creative honchos = control freaks? Aye or Nay??blur=25

In milieu of controversy around scam ads, e4m sheds light on how creative heads can walk the fine line between being control freaks & nurturing innovative thinking

Twishy May 3, 2013 9:16 PM

Flashed Earlier: Leo Burnett triumphs @Goafest; McCann Worldgroup India follows?blur=25

Leo Burnett won 71 metals; in second place is McCann Worldgroup India, grabbing 56 metals. JWT India comes next with 48 metals

exchange4media Staff Apr 8, 2013 10:42 PM

Leo Burnett triumphs @Goafest; McCann Worldgroup India follows?blur=25

Leo Burnett won 71 metals; in second place is McCann Worldgroup India, grabbing 56 metals. JWT India comes next with 48 metals

exchange4media Staff Apr 6, 2013 11:59 PM

Leo Burnett triumphs @Goafest; McCann Worldgroup India follows?blur=25

Leo Burnett won 71 metals; in second place is McCann Worldgroup India, grabbing 56 metals. JWT India comes next with 48 metals

exchange4media Staff Apr 6, 2013 6:51 PM

Who will be the ‘Agency of the Year’ @Goafest?: Goafest 2013?blur=25

e4m asks young adlanders to predict the winner of the ‘Agency of the Year’ award at the Creative Abbys…Leo Burnett, Taproot, DDB Mudra…wait to see who wins!

Shobhana Nair Apr 6, 2013 4:50 AM

Who will be the ‘Agency of the Year’ @Goafest?: Goafest 2013?blur=25

e4m asks young adlanders to predict the winner of the ‘Agency of the Year’ award at the Creative Abbys…Leo Burnett, Taproot, DDB Mudra…wait to see who wins!

Shobhana Nair Apr 6, 2013 1:00 AM

New rules of engagement @Goafest 2013?blur=25

Raghu Bhat of Scarecrow Communications shares some new motions he ‘expects’ will be adopted, in lieu of recent incidents, at Goafest this year

Raghu Bhat Apr 5, 2013 5:10 AM

New rules of engagement @Goafest 2013?blur=25

Raghu Bhat of Scarecrow Communications shares some new motions he ‘expects’ will be adopted, in lieu of recent incidents, at Goafest this year

Raghu Bhat Apr 5, 2013 4:48 AM

Taproot gets India Gold, also bags 'Creative Agency of the Year' @AdFest?blur=25

Taproot India leads the pack with 11 metals, including 1 Grand Prix and a Gold; McCann, Grey & Leo Burnett follow suit, taking the India metal tally to 34

Priyanka Mehra Mar 20, 2013 7:40 PM

TapRoot leads metal tally @AdFest 2013, Grey & McCann follow?blur=25

TapRoot India bags 6 metals on day one of the AdFest results; Grey Worldwide and McCann Worldgroup India win 2 metals each; no gold for India yet

Priyanka Mehra Mar 19, 2013 7:29 PM