Programmatic targeting of content to gain foothold in 2015

The industry will witness a critical mass of publishers beginning to leverage behavioural data to programmatically target content

Ankur Singh Jan 15, 2015 8:41 AM

Vdopia launches programmatic marketplace Chocolate

The new marketplace product is built from the ground up solely for mobile video advertising

exchange4media Staff Nov 12, 2014 5:19 PM

Vdopia rejigs top management to set stage for next level of growth

Saurabh Bhatia has been made CEO; Srikanth Kakani elevated to Chief Technology Officer, a new position; and Chhavi Upadhyay is named President, also a new position

exchange4media Staff Aug 30, 2014 10:31 AM

Vdopia and BlueKai enter into global agreement for advanced mobile video targeting

BlueKai mobile data will be integrated into Vdopia's platform for mobile audience targeting, giving its advertisers access to 330 million unique mobile users

exchange4media Staff May 23, 2014 7:53 AM

Vdopia announces tie up with IAB mobile & Horn Group

On its second anniversary, online and mobile video advertising pioneers Vdopia announced strategic alliances with Interactive Advertising Bureau and the Horn Group to fuel future growth.

exchange4media Staff Jun 15, 2011 8:41 AM

Vdopia announces two new hires internationally

Video and mobile monetisation company Vdopia has brought in Robert Palma as Senior VP Network Sales North America, and Joshua M Kruter as VP Marketing.

exchange4media Staff Apr 12, 2011 8:37 AM