sapientnitro
KV Sridhar unveils name of new venture – Hyper Collective

In October, KV ‘Pops’ Sridhar stepped down as the Chief Creative Officer from SapientNitro after spending two and a half years in the organisation

exchange4media Staff Nov 29, 2016 12:39 PM

The genius that is KV Sridhar: 10 things you would want to know about Pops

Pops recently stepped down as the Chief Creative Officer from SapientNitro after two years

Sarmistha Neogy Oct 19, 2016 8:13 AM

KV Sridhar steps down as Chief Creative Officer SapientNitro

Sridhar joined SapientNitro in 2014 and was earlier associated as Chief Creative Officer of Leo Burnett- India and Subcontinent for more than a decade

exchange4media Staff Oct 18, 2016 6:43 PM

SapientNitro India appoints Amod Dani as Creative Head for North

With over a decade of experience in advertising, Dani has worked with brands like Škoda, Citibank, McDonald’s, Cadbury, Asian Paints, Procter & Gamble, Vista Print (Global) and won awards at festivals like Cannes Lions, New York Festivals

exchange4media Staff Jul 27, 2016 4:47 PM

Be consumer-obsessed to survive: Sheldon Monteiro at Nasscom Martech

The new age consumer wants to engage with brands at their own convenience and this can happen only when marketing and technology work together, says Sheldon Monteiro, Global Chief Technology Officer at SapientNitro

exchange4media Staff Sep 4, 2015 7:52 AM

We are looking for brands that are looking to change the status quo: Sheldon Monteiro

The Global Technology Officer of SapientNitro talks about breaking boundaries between intersection of technology and story, why he considers Amazon, Facebook, Netflix competition, the ideal modern-day client, and 'disrupting' the industry

Priyanka Mehra Aug 18, 2015 9:23 AM

Cannes 2015: Ideas are missing in print ads across the world: KV Sridhar

KV Sridhar, Chief Creative Officer, SapientNitro India who is on the Press Jury at the Cannes Lions International Festival of Creativity 2015, says most print advertising has become the passion of art directors and is hence good craft, but good copy is not to be seen

Simran Sabherwal Jun 8, 2015 9:16 AM

British Airways appoints SapientNitro as its global digital agency

SapientNitro will support the in-house team with BA.com, mobile, creative technology and social media. The geographic focus will be on the key markets of UK, US, China, India and mainland Europe

exchange4media Staff Apr 25, 2015 8:40 AM

Guest Column: CONSUMERS - THE NEW DESIGNERS Indranil Mukherjee

Indranil Mukherjee, Vice President & Global Practice Lead for System Integration, SapientNitro on new product design space which has witnessed massive changes since a number of new technologies have gone mainstream

exchange4media Staff Jan 10, 2015 11:02 AM

Flashback 2014: The year that we moved from advertising to storytelling

KV Sridhar, Chief Creative Officer, SapientNitro on the shift in advertising where people rather than brands are heroes, the rise of long format ads, the freshness in govt advertising, e-commerce ad spend push and more...

KV Sridhar Dec 26, 2014 9:04 AM

FCB Ulka Digital appoints Anushree Ghosh as Strategic Head - Digital

Prior to joining FCB Ulka Digital, Ghosh was with SapientNitro, where she was leading their Strategy function

exchange4media Staff Nov 26, 2014 8:32 AM

SapientNitro appoints Rohitash Srivastava & Abhishake Das in key roles

Rohitash Srivastava joins SapientNitro as Director-Marketing & Brand Strategy and Abhishake Das joins as Director-Creative. Srivastava joins in from Future Group's ideation & cultural insights cell, Future Ideas. Das joins in from Whyness Worldwide

exchange4media Staff Sep 18, 2014 3:30 PM

Agency honchos set eyes on the 'future of marketing'

GroupM's CVL Srinivas, Lowe's Joseph George, SapientNitro's K V Sridhar & Taproot's Santosh Padhi share their views on the relevance of Conclave's theme, 'Marketing:

exchange4media Staff Sep 8, 2014 9:20 AM

Guest Column: Modi-fied - the making of 'Digital India'

K V Sridhar, Chief Creative Officer, SapientNitro commends PM's Independence Day speech, especially points made on Digital India, manufacturing impetus, gender equality & cleanliness. Sridhar calls for media fraternity to be ready with content, ideas and resources for the digital space

KV Sridhar Aug 18, 2014 8:20 AM

Reverse mentoring: What does an intern teach a CEO?

If there is anything ad land is ubiquitously voicing today, it's the indispensable & gratifying spirit of youth in the advertising field. From Piyush Pandey, Sunil Lulla, KV Sridhar

Henna Achhpal and Saloni Datta Jul 29, 2014 8:17 AM

Cannes Lions Special: As an industry, we are far too obsessed with awards: Andy Greenway

The Executive Creative Director - Asia Pacific, SapientNitro laments that the industry has become too obsessed and wins awards for the sake of winning awards, instead of doing brilliant work that gets recognised

Priyanka Mehra Jun 18, 2014 12:09 PM

Cannes Lions Special: As an industry, we are far too obsessed with awards: Andy Greenway

The Executive Creative Director - Asia Pacific, SapientNitro laments that the industry has become too obsessed and wins awards for the sake of winning awards, instead of doing brilliant work that gets recognised

Priyanka Mehra Jun 18, 2014 10:45 AM

I have never done anything that has been expected of me: KV Sridhar

Pops, who formally takes on his new role of CCO, India at SapientNitro from July 1, talks to exchange4media exclusively on why he chose the digital agency, the road ahead, & moving from 'I do all' to ‘collaborate & co-create'

Priyanka Mehra May 9, 2014 10:05 AM

KV Sridhar to join SapientNitro on July 1

On his unexpected move, Sridhar said that he has never done anything that has been expected of him, and added that to be ahead of the curve, he competes with the new generation

Priyanka Mehra May 8, 2014 10:16 AM

KV Sridhar to join SapientNitro on July 1

On his unexpected move, Sridhar said that he has never done anything that has been expected of him, and added that to be ahead of the curve, he competes with the new generation

Priyanka Mehra May 8, 2014 9:27 AM