Future Media partners with three leading banks for Sabse Saste 5 Din?blur=25

Future Media ties up with three banks, namely UCO Bank, Dena Bank and Corporation Bank at regional levels, for its flagship proposition, Sabse Saste 5 Din

exchange4media Staff Jan 24, 2012 2:53 PM

3G – Engage through experience, not jargons, say experts?blur=25

In terms of concept and creative, 3G has been highly appreciated by consumers and the industry alike. However, when it comes to the actual technology and its efficiency, neither the industry nor the consumer is very sure. e4m finds out from industry experts whether 3G is overhyped...

Shubhangi Mehta Aug 4, 2011 12:04 PM

Emails most cost effective way to reach consumers?blur=25

Email marketing though still nascent in India is gaining ground. Industry experts feel that emails are a good tool for consumer retention and one-on-one dialogue for select data base.

Anisha Singhi Mar 1, 2011 7:14 AM