samsung
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Expect even more serious marketing initiatives as Samsung will now look for dominant position in the country where it is presently ranked second with a market share of 26. 2 per cent

Ruhail Amin Jul 10, 2018 8:54 AM

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A 700 page document to the US House Energy and Commerce Committee also revealed that Facebook partnered with Chinese firms, Huawei, Oppo and TC; companies flagged by US intelligence as national security threats

exchange4media Staff Jul 2, 2018 1:34 PM

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Here's a look at the best ads on YouTube during the month of May

exchange4media Staff Jun 28, 2018 3:56 PM

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The campaigns were conceptualized by the agency for The Times of India and Samsung smartphones

exchange4media Staff Jun 14, 2018 8:45 AM

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The best bets from the agency are Good Vibes App, Samsung Technical School – Seema Nagar campaign, and Adidas U17 FIFA Campaign #HeretoCreate

exchange4media Staff Jun 12, 2018 8:49 AM

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Works from Cheil Worldwide, BBDO, FCB India and DDB Mudra have made it to the list

exchange4media Staff Jun 7, 2018 8:30 AM

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On May 30th a hoarding appeared in Residency Road, Bengaluru and what made it stand out was that this one was placed inverted and had stickers of non-payment written on it.

exchange4media Staff May 31, 2018 8:57 AM

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Ranjivit Singh talks to exchange4media about Samsung's latest Mother's Day campaign and its marketing strategy

Dolly Mahayan May 14, 2018 8:59 AM

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From Samsung India to KOSH, we list out some endearing Mother's Day campaigns that caught our attention

exchange4media Staff May 10, 2018 9:00 AM

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DAN Advertising Report says that two of the biggest categories in e-commerce, namely technology and lifestyle will emerge as trendsetters in the future

exchange4media Staff May 10, 2018 8:55 AM

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Conceptualised by Cheil WW India, the campaign highlights the unconditional love of mothers in everyday life. It brings real life mother-daughter duos and explores the nuances of their relationship

exchange4media Staff May 8, 2018 3:17 PM

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Looking at brand engagements which made all the noise on the social media, especially Twitter, during IPL, according to data from international media intelligence company, Meltwater

exchange4media Staff May 7, 2018 8:57 AM

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Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Ruhail Amin Apr 19, 2018 8:53 AM

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Sony and LG retain pole positions as India’s second and third Most Trusted Brands in an encore of 2017

exchange4media Staff Apr 18, 2018 7:08 PM

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From the comeback of Amazon’s Chonkpur Cheetahs to LinkedIn launching their first TV commercial to be played during IPL, a slew of ads have been doing rounds just in time

exchange4media Staff Apr 10, 2018 8:56 AM

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Samsung launched its latest ad called 'Make it Yours' for its flagship Galaxy S9/S9+ smartphones during the airtime of 90th Academy Awards featuring Oscar Nominees

exchange4media Staff Mar 5, 2018 3:18 PM

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Launches 'For The Forward' In Celebration Of Creative Network's New Look And Proposition

exchange4media Staff Nov 28, 2017 11:20 AM

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Samsung leads most trusted brands list and most attractive brands index, Samsung Mobiles is ranked 215 in Most Attractive Brands list

exchange4media Staff Oct 27, 2017 8:08 AM

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Reliance Jio, and Patanjali give market leaders Airtel and HUL tough competition in telecom and FMCG categories respectively

Venkata Susmita Biswas Oct 25, 2017 7:50 AM