Majority of the accounts were won by the agency on the back of multi-agency pitches; these include Viber, DHFL, Metro Cash and Carry and JG Hosiery

Priyanka Mehra Feb 6, 2015 9:25 AM

At exchange4media's Prime Time Awards, Sam Balsara, Chairman of Madison World, Kartik Sharma, MD of Maxus South Asia, LV Krishnan, CEO of TAM Media, Sagnik Ghosh, VP (Marketing) of Axis Bank and Roland Landers, Head (Corporate Brand) of Zee Entertainment engage in an animated panel discussion on the evolution of the prime time environment

exchange4media Staff Jan 29, 2015 9:41 AM

Madison Communications took home a total of 7 awards at the Prime Time Awards which comprised of 1 Gold, 4 Silver and 2 Bronze awards. Sam Balsara, Chairman, Madison World speaks on their wins at the Prime Time Awards

exchange4media Staff Jan 29, 2015 9:11 AM

The agenda of the summit this year will revolve around innovations in marketing in the present context. All discussions will focus on how best to market products to the Indian consumer in the ever evolving and dynamic business environment

Ankur Singh Jan 22, 2015 8:59 AM

Madison's Sam Balsara, Epic's Mahesh Samat, IPG Mediabrands' Shashi Sinha and Future Group's Sandip Tarkas shower praises on IMPACT Person of the Decade Uday Shankar and IMPACT Person of the Year 2014 Punit Goenka

Collin Furtado Dec 9, 2014 7:54 AM

The Governor will preside over the award function and hand over the trophy to the winner among this year's nominees

exchange4media Staff Dec 3, 2014 10:22 AM

The Governor will preside over the award function and hand over the trophy to the winner among this year's nominees

exchange4media Staff Dec 3, 2014 8:05 AM

As an impactful year for the Indian M&E industry comes to a close, we take a look at how each of the IMPACT Person of the Year 2014 nominees contributed in their respective capacities; leaving us with the question - who will bag the title this year?

Henna Achhpal Dec 1, 2014 10:00 AM

As an impactful year for the Indian M&E industry comes to a close, we take a look at how each of the IMPACT Person of the Year 2014 nominees contributed in their respective capacities; leaving us with the question - who will bag the title this year?

Henna Achhpal Dec 1, 2014 8:05 AM

With the industry's crème de la crème nominated for the prestigious IMPACT Person of the Year award, it's going to be a tough fight for this year's IPOY crown

exchange4media Staff Nov 10, 2014 9:59 AM

With the industry's crème de la crème nominated for the prestigious IMPACT Person of the Year award, it's going to be a tough fight for this year's IPOY crown

exchange4media Staff Nov 10, 2014 8:31 AM

Comprised of prominent client and agency partners, the Council is a forum where some of India's leading marketers can inspire and share ideas about the future of marketing

exchange4media Staff Nov 1, 2014 11:57 AM

Who will win the crown at the awards ceremony on December 5?

exchange4media Staff Oct 27, 2014 9:52 AM

Who will win the crown at the awards ceremony on December 5?

exchange4media Staff Oct 27, 2014 8:18 AM

The party's election wins have proved that media can move mountains, but with the caveat - you need a good product for advertising to work, says Balsara, CMD Madison Media, that handled BJP's media duties

Priyanka Mehra Oct 20, 2014 9:04 AM

Dependency on technology has changed social structures, human interaction and the way we market our products and services, says Verma, Executive Director - Foods & Refreshments, Hindustan Unilever Ltd

Collin Furtado Oct 1, 2014 8:12 AM

HUL's Geetu Verma, will speak about 'Marketing in the new world' in a session chaired by Madison's Sam Balsara, & Maxus' Vikram Sakhuja will take on Pidilite's Anil Jayaraj, Kotak Mahindra's Karthi Marshan & Axis Bank's Sagnik Ghosh in a session titled 'Only digital matters! Or doesn't it?'

exchange4media Staff Sep 26, 2014 8:13 AM

Striking the right balance between technology & creativity, future-defining trends in media, gamification, changes in patterns of consumer consumption & more... Find out what global thought leaders are talking about at the 2014 edition of the Conclave

Aditi Raval Sep 25, 2014 8:17 AM

Madison's Sam Balsara, Dentsu India's Rohit Ohri, GroupM's Tushar Vyas & Mindshare's Ashutosh Srivastava express their thoughts on the need to integrate technology with the big idea. The Conclave will address the dilemma of the big marriage between technology and creativity

Aditi Raval Sep 23, 2014 8:56 AM

HUL & BJP jointly claim the Marketer of the Year award, while PHD India named Agency of the Year. Meanwhile, mobile ad spends in India are pegged to grow to Rs 722 cr (52%) by 2015, according to newly released MMA India Mobile Ad Spend Report

exchange4media Staff Sep 12, 2014 10:29 PM