rupam-borah
OLX: Catchy tagline but complex TVC

OLX’s ‘Badi badi baatein’ resonates but the TVC has somewhere got too complex in trying to do many things, say experts

exchange4media Staff Oct 9, 2012 9:17 PM

Sony goes overboard with Cyber-shot zoom

Sony has earmarked Rs 50 cr for its Cyber-shot H Series campaign. However, its TVC falls short of rising above the ordinary

Shree Lahiri May 24, 2012 2:39 AM