ruchi-soya-industries
Maxus bags the media mandate for Kotak Mahindra Group

The win comes on the back of multi-agency pitch. Maxus India has added quite a few new businesses this year, including Ruchi Soya Industries, Tata Tea, Redbus and Musafir.com, besides retaining the L'Oreal biz

exchange4media Staff Dec 28, 2013 8:25 AM

Maxus bags the media mandate for Kotak Mahindra Group

The win comes on the back of multi-agency pitch. Maxus India has added quite a few new businesses this year, including Ruchi Soya Industries, Tata Tea, Redbus and Musafir.com, besides retaining the L’Oreal biz

exchange4media Staff Dec 27, 2013 1:43 PM

Maxus India bags Ruchi Soya Industries business

The account includes Mahakosh, Sunrich & Ruchi Gold brands. The account will be handled by Maxus' Mumbai office and will be headed by Mangesh Korgaonkar

exchange4media Staff Dec 12, 2013 7:35 AM

Maxus India bags Ruchi Soya Industries business

The account includes Mahakosh, Sunrich & Ruchi Gold brands. The account will be handled by Maxus’ Mumbai office and will be headed by Mangesh Korgaonkar

exchange4media Staff Dec 11, 2013 7:35 PM

Festival bonanza for digital & OOH as advertisers shy away from troubled TV medium

Confusion & chaos in the b'casting space has pushed advertisers to cut spends in the medium. Budgets for print & radio also have been slashed. Digital & outdoor emerge as winners

Priyanka Mehra Oct 16, 2013 9:54 AM

Festival bonanza for digital & OOH as advertisers shy away from troubled TV medium

Confusion & chaos in the b'casting space has pushed advertisers to cut spends in the medium. Budgets for print & radio also have been slashed. Digital & outdoor emerge as winners

Priyanka Mehra Oct 16, 2013 9:22 AM

Digital mktg has given birth to a smarter consumer: Sandipan Ghosh

The perpetual infiltration of digital mktg has raised the visibility, awareness & desirable quotient of brands amongst consumers, says the AVP - Mktg, Ruchi Soya Industries

Saloni Surti Aug 29, 2013 8:10 AM

Competitive advtg will bring you in the limelight, but will it bring in the business?

Today smart tactics over extended weekends trump long-term thinking, but brands that build emotive differentiation alone become iconic. Brands build business not buzzness! - say experts

Priyanka Mehra Aug 26, 2013 8:57 AM

Resolution in ratings impasse to be formalised today

A resolution will take place today, post which historic data will be made available. Meanwhile, top advertisers have agreed to pay for cancelled spots

Priyanka Mehra Jul 25, 2013 9:12 AM

Resolution in ratings impasse to be formalised today

A resolution will take place today, post which historic data will be made available. Meanwhile, top advertisers have agreed to pay for cancelled spots

Priyanka Mehra Jul 25, 2013 8:14 AM