ruby-bana
Ruby Bana steps down as Chief Strategy Officer, Madison Media?blur=25

Bana had been with Madison for four years. Her next destination in not known

Abid Hasan Sep 16, 2015 8:01 AM

Is Zee a viable partnership option for CNN??blur=25

Media experts believe a partnership between Zee and CNN (if it materialises) could be a good proposition for both parties. Opinion is divided on whether CNN-IBN split will affect advertising revenues of CNN & TV18

Abid Hasan Jul 13, 2015 8:35 AM

Will CNN-IBN split impact TV18’s brand image??blur=25

Media experts comment on how CNN-IBN split could affect TV18 Group’s presence in the English news genre

Abid Hasan Jul 6, 2015 8:35 AM

Can ABC replace the disputed IRS??blur=25

Publishers and advertisers have been using both the currencies to measure readership pattern for some time now. But has the recent IRS controversy prompted them to pick one over the other?

Abid Hasan Aug 28, 2014 8:06 AM

Are FMCG advertisers undermining the power of print??blur=25

TV has always been a weapon of choice for FMCG marketers. But the geographically broad & categorically specific reach of print used with creative ideas can enhance FMCG brands'

Abid Hasan Jul 31, 2014 8:12 AM

Tug of war between print and digital over political ad spend pie?blur=25

Digital has made significant inroads in the political advertising space, which has been the print's bastion so far. Given the sizeable chunk of young voters, digital has been the media

Abid Hasan Apr 25, 2014 10:44 AM

Tug of war between print and digital over political ad spend pie?blur=25

Digital has made significant inroads in the political advertising space, which has been the print's bastion so far. Given the sizeable chunk of young voters, digital has been the media

Abid Hasan Apr 25, 2014 9:31 AM

Can OneIndia platform overshadow TOI’s advertising clout??blur=25

Industry experts believe formation of the OneIndia platform is a smart move from the leading dailies, however, they feel it will be difficult to overtake publications such as TOI, which smartly bundles it strengths

Abid Hasan Apr 3, 2014 9:17 AM

IMPACT Annv Spl:  Ruby Bana on winning over consumers in the South?blur=25

According to Ruby Bana, Chief Strategy, and Insights Officer, Madison Media, consumers in the South do not choose a brand based on status granted by the brand. He is smart and picks the best price bargain.

Ruby Bana Nov 22, 2011 8:27 AM

Madison Media appoints Ruby Bana as Chief Strategy & Insights Officer?blur=25

Madison Media has brought on board Ruby Bana as Chief Strategy and Insights Officer for its Bangalore office. Bana’s last assignment was with Havas Media, where she was Chief Intelligence Officer for Havas Media APAC Region.

exchange4media Staff Sep 27, 2011 8:45 AM