#TakeOnTheWorld captures moments in Shafali’s journey from Rohtak to representing India at the ICC Women’s T20 World Cup

exchange4media Staff Feb 15, 2020 8:15 AM

The sponsors, among them being Vivo, Dream11 and Coca-Cola India, have together taken up advertising space worth Rs 800-900 crore, according to media reports

exchange4media Staff Feb 6, 2020 8:27 AM

The company looks forward to the value the star cricketer will add to its brand message

exchange4media Staff Jan 25, 2020 4:54 PM

The cricketer is the first non-footballer to be appointed as Brand Ambassador by LaLiga globally and will be the face of the league in India

exchange4media Staff Dec 12, 2019 3:14 PM

We take a look at five TV commercials that stood out in the month of November

exchange4media Staff Dec 10, 2019 9:30 AM

Star Sports unveils final TVC as part of campaign for Paytm India vs West Indies series

exchange4media Staff Dec 7, 2019 8:04 AM

The campaign started with cricketer Rohit Sharma’s tweets; a custom Hashtag #EverythingEverywhere was also created

exchange4media Staff Nov 2, 2019 9:32 AM

IMG Reliance already works with Rohit Sharma, Jasprit Bumrah and the Pandya brothers - Hardik and Krunal

exchange4media Staff Oct 30, 2019 4:58 PM

Other cricketers associated with Team CEAT include Rohit Sharma & Ajinkya Rahane

exchange4media Staff Oct 1, 2019 12:39 PM

Industry observers say that when users are blocking intrusive ads, reward-based advertising might be the way ahead to restore the lost sheen of consumer engagement

Misbaah Mansuri Aug 19, 2019 8:37 AM

In a chat with exchange4media, Tolani, Vice President, Marketing, CEAT, spoke about his journey with the brand, use of blockchain to measure digital impressions and CEAT's association with World Cup

Shweta Raaj Singh Jun 25, 2019 8:12 AM

The smartphone major launched the heartbeat song 'Jeet Pe Apna Haq Hai' by music director duo Meet Bros to boost Team India

exchange4media Staff Jun 18, 2019 2:20 PM

The inaugural week of the tournament registered a phenomenal 107.2 million average impressions

exchange4media Staff Jun 13, 2019 3:59 PM

Rohit Sharma, Kuldeep Yadav and Rishabh Pant feature in the campaign created with focus on digital media

exchange4media Staff Jun 8, 2019 8:12 AM

Launched in 2013, POKKT Mobile Ads is a smartphone advertising platform for mobile games that are integrated with over 1000 best-selling games and app developers in India, MENA, SE Asia, and Japan

exchange4media Staff Jun 6, 2019 4:22 PM

TRA’s Most Trusted Personalities - 2019 report says while Deepika Padukone is the Most Trusted Female Actor, Virat Kohli is the Most Trusted Sports Personality 

exchange4media Staff May 20, 2019 11:12 AM

Mumbai Indians won the title for the fourth time, but Chennai Super Kings owned Twitter by being the most Tweeted about team during #IPL2019

exchange4media Staff May 14, 2019 5:29 PM

The most tweeted about players were Rohit Sharma, MS Dhoni and David Warner

exchange4media Staff May 3, 2019 2:46 PM

The Usha logo will be seen on the side caps and helmets of MI players. An Usha Experiential Zone at the outer concourse of stadia has been set up to connect with consumers

exchange4media Staff Mar 28, 2019 6:41 PM

The partnership will combine POKKT’s cutting-edge tech expertise and data capabilities with Adways’ market reach to deliver seamless, mobile-led brand advertising solutions

exchange4media Staff Mar 28, 2019 4:14 PM