Cautious optimism about growth of media?blur=25

Industry leaders stress that different mediums cannot be treated in silos, however, integration of media in itself is one of the greatest challenges

Nitin Pandey and Neha Goel Feb 20, 2012 3:19 PM

Pitch Madison Media Ad Outlook to be unveiled on Feb 17?blur=25

How did the media & the advertising industry perform in 2011? What lies ahead in 2012? Pitch Madison Media Advertising Outlook will reveal all on Feb 17

exchange4media Staff Jan 31, 2012 11:52 AM

IMPACT Annv Spl: What next 7 yrs mean to television?blur=25

Only larger players will survive in this race. Financially, small channels will have major issues on profitability, remarks SET President Rohit Gupta.

Rohit Gupta Dec 22, 2011 7:32 AM

The New KBC: Ending a decent innings?blur=25

The New KBC, as Sony Entertainment Television officials like to call it, had begun with a bang despite the skepticism around the show given the previous two seasons. As the show ends, the industry is divided over the latest season’s performance – while one view is that the finale episode could have rated better, the other view is that this has been one of the better seasons, where all episodes held on to the ratings till the very end, and the show allowed Sony to beat Zee on enough occasions to be at the No. 3 spot.

Fatema Rajkotwala Dec 16, 2010 7:19 AM