With a growth of 5%, the sector has been valued at Rs 72,000 crore, states the TRAI’s annual report for FY 2021-22

Sonam Saini Feb 24, 2023 9:03 AM

Piyush Gupta?blur=25

During the earnings call, HT Media Group CFO Gupta also expressed his optimism about profitability in the coming quarters and newsprint prices coming down gradually

exchange4media Staff Feb 23, 2023 8:53 AM

ai search?blur=25

With people shifting to AI-chatbots for their queries, referral traffic from Search towards news websites is declining, say industry players

Kanchan Srivastava Feb 15, 2023 8:40 AM


As of 30th September 2022, there have been 388 operational private FM radio channels in 113 cities run by 36 private FM radio operators, according to data reported to TRAI

exchange4media Staff Feb 6, 2023 5:21 PM


Elon Musk has said that revenue will be shared with creators for ads appearing in reply threads

exchange4media Staff Feb 4, 2023 8:20 AM


The growth has been led by strong growth in non-FCT revenues, the company has said

exchange4media Staff Feb 3, 2023 10:11 AM


As per reports, Meta's annual sales have dropped for the first time since 2012 but beats forecast

exchange4media Staff Feb 2, 2023 11:12 AM


We look at the heads of ad sales and revenue departments of the country’s leading media publications who have been at the forefront of this sector’s revival and growth

Imran Fazal Jan 23, 2023 8:27 AM

News revenue?blur=25

Know the senior officials of TV news companies who strive to keep the business running despite all odds

Imran Fazal Jan 20, 2023 7:55 AM


Today we feature leaders who have driven growth for the television and OTT industries through transformative sales

Imran Fazal Jan 19, 2023 7:55 AM


We bring you a roundup of the news that made headlines this past week

exchange4media Staff Dec 10, 2022 9:03 AM

Rahul Vengalil, ED, Everest Solutions?blur=25

Guest Column: Rahul Vengalil, ED, Everest Solutions, likens the present situation in advertising to the mid-2010s when brands went after buying efficiency by ignoring planning effectiveness

Rahul Vengalil Dec 6, 2022 8:22 AM

GroupM report?blur=25

According to the This Year Next Year 2022 Global End of Year Forecast, the ad revenue growth in 2022 will be 15.8 per cent

exchange4media Staff Dec 5, 2022 5:39 PM

digital marketing?blur=25

Google and Meta India's combined ad revenue alone has crossed Rs 41,000 crore in FY22, which is higher compared to the total digital ad revenue projections of Rs 33,000 crore, triggering speculations

Kanchan Srivastava Nov 14, 2022 8:41 AM


The company has posted advertising revenue of Rs 1012.8 crore for the quarter

exchange4media Staff Nov 12, 2022 7:51 AM

Sun TV?blur=25

The network’s advertising revenue stood at Rs 342.53 crore

exchange4media Staff Nov 12, 2022 7:42 AM


The search giant has said this in response to a story by exchange4media on Thursday that talked about digital news publishers’ demand for a higher share in its ad revenue

exchange4media Staff Nov 11, 2022 8:17 AM