report
According to Data.ai’s ‘State of Mobile Report’, riding high on cricket, Hotstar attracted the most active and engaging users in India in the past year
exchange4media Staff Jan 16, 2023 8:17 AM
As per TAM AdEx - Rewinding Y 2022 for Television Advertising report, over 14200 brands advertised on TV in 2022
exchange4media Staff Jan 11, 2023 8:51 AM
As per the report, the Indian Entertainment and Media sector is expected to reach Rs 4,30,401 crore by 2026
exchange4media Staff Dec 16, 2022 11:58 AM
Digital advertising’s market share in 2022 touched 48.8%, while TV rests at 36%, according to recently released GroupM This Year Next Year 2022 report
Kanchan Srivastava Dec 7, 2022 8:44 AM
Speaking at the unveiling of INCA-e4m Influencer Marketing Report 2022, GroupM South Asia CEO Prasanth Kumar said the importance of influencer marketing has got accelerated in the last 2-3 years
exchange4media Staff Dec 1, 2022 8:25 AM
The GroupM INCA-e4m India Influencer Marketing report 2022 says digital trust and authenticity are key variables in ensuring influencer credibility in the eyes of the consumers
exchange4media Staff Nov 30, 2022 1:45 PM
The Impact Digital Influencer Awards 2022 will also be announced later in the day
exchange4media Staff Nov 30, 2022 8:26 AM
The launch will be preceded by the second edition of the e4m Influencer Conference 2022
exchange4media Staff Nov 25, 2022 8:20 AM
The report will be unveiled at the e4m-Xaxis Programmatic Summit on December 16
exchange4media Staff Nov 19, 2022 8:43 AM
As per BARC data, the channel registered a market share of 19.5% in HSM 15+ on October 25
exchange4media Staff Nov 10, 2022 7:14 PM
dentsu 2023 Media Trends looks at changes that will shape the way brands tap into shifting consumer behaviour
exchange4media Staff Nov 10, 2022 12:17 PM
Twitter has partnered with Publicis to study 2400 consumers in India on leading social platforms
exchange4media Staff Oct 19, 2022 11:36 AM
According to PwC India's 'Startup Deals Tracker', early-stage funding contributed around 21% of the total funding by value in Q3 CY22
exchange4media Staff Oct 13, 2022 12:26 PM
The report also shows that Facebook, YouTube, and Instagram are amongst the most popular platforms preferred by consumers to connect with influencers
exchange4media Staff Oct 12, 2022 6:47 PM
The report deals with spends across categories globally, new business moves and local pitches
exchange4media Staff Sep 19, 2022 1:14 PM
The annual report ranks the most creative businesses and people in the world based on performance at Cannes Lions
exchange4media Staff Sep 15, 2022 8:06 AM
Real estate & builders, consumer services, retail, BFSI and media top five categories investing in OOH
exchange4media Staff Aug 3, 2022 7:44 PM
The report, which traces the evolution of OOH, will be released at the Taj Santacruz, Mumbai
exchange4media Staff Aug 3, 2022 8:40 AM
Big FM takes the lead in Bangalore and Radio Mirchi in Kolkata
exchange4media Staff Jul 14, 2022 8:56 AM
