Ahead of festive season, RBI rate-cut to prove good news for ad market?blur=25

The Reserve Bank of India (RBI) Governor, Raghuram Rajan, in the monetary policy review, took everyone by surprise as he announced a 50 basis point (0.50%) reduction in the repo rate. The sectors which will primarily benefit from the rate cut will be the banking sector (BFSI), as home and corporate loans will get cheaper

exchange4media Staff Sep 30, 2015 8:29 AM

RBI repo rate cut likely to result in higher ad spend from real estate and BFSI?blur=25

RBI announced the cut in the reverse repo rate by 25 basis points (0.25%) bringing it down to 7.75%. What does this indicate about the likelihood of increased ad spends from real estate and BFSI?

Collin Furtado Jan 16, 2015 9:10 AM