Philips ties up with Amazon & Disney in its first-ever digital launch?blur=25

Philips announces strategic partnership with Amazon & Disney for its lighting product range designed especially for children. Products will be made available "exclusively" on Amazon & extended to retail outlets within a year

Ankur Singh Jul 24, 2014 8:57 AM

The youth is as dynamic as data, say experts?blur=25

Youth mktg remains the primary focus & also a challenge for brands in a multi-screen era. Innovation, interaction, content & risk-taking can be crucial for brands to engage the youth, say experts

Twishy Dec 19, 2013 7:45 AM