radio-misty
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Despite advertising picking up after a slow Q1, regional FM players still feel that the lingering effect of GST, RERA, demonetisation will still make its impact felt during the upcoming festive quarter

Abhinn Shreshtha Sep 21, 2017 7:47 AM

Radio's coming-of-age: Sector preps for massive growth in 2015?blur=25

Aided by innovation, expansion & advertisers' renewed faith & Phase III rollout, 2015 is the year that radio industry is all set to flourish

Abhinn Shreshtha Jan 2, 2015 8:03 AM

Standalone FM operators ride the wave of expansion with Phase III auctions?blur=25

Smaller FM operators are as excited about Phase III as their larger counterparts and could prove to be no easy pushovers as the country prepares for the next phase of radio expansion

Abhinn Shreshtha Dec 4, 2014 7:51 AM

IMPACT Annv Spl: Opportunities for radio in small towns?blur=25

Nishant Mittal, Chief Executive Officer, Radio Misty, highlights the seven opportunities and challenges of small town FM radio stations.

Nishant Mittal Jan 4, 2012 8:45 AM

Radio Misty CEO Nishant Mittal awarded with Uttarer Sera Samman?blur=25

Radio Misty Chief Executive Officer Nishant Mittal was honoured with Uttarer Sera Samman at a glittering function at savin kingdom in Siliguri.

exchange4media Staff Feb 15, 2011 7:40 AM

FM stations bet big on IPL3; ad revenues estimated to increase over 10 pc?blur=25

Like the last two years, this year too several IPL franchises have roped in radio partners to reach out to their audience. The ad revenues of FM radio partners are expected to see a jump of about 15 per cent this year. exchange4media speaks to a few industry players to get their view on IPL as a property and the advertising opportunities it provides.

Robin Thomas Mar 23, 2010 8:24 AM

KKR effect on North-Eastern FM stations; IPL engaging more local advertisers?blur=25

Indian Premier League has managed to reach every nook and corner of the country, including the usually considered to be remote North-East. Leading the spread there are the region’s FM radio stations with several on-air and on-ground activities. With a lot of supporters of Kolkata Night Riders in the North-East, Nine FM and Radio Misty are helping the IPL franchise further strengthen its fan base here.

Nitin Pandey Mar 17, 2010 8:41 AM

FM scenario in Sikkim: Innovation a challenge, but competition heats up?blur=25

The FM radio market in Sikkim is dominated by three players – Radio Misty, Nine FM and Red FM. The functioning of FM radio in the hilly state presents its own set of challenges and opportunities. exchange4media finds out more from Radio Misty’s Nishant Mittal and Nine FM’s Bobby Gupta.

Robin Thomas Feb 25, 2010 7:34 AM