Spencer Stuart, one of the world’s leading executive search firms, is designing the ‘Entrepreneurs At Work’ programme as well as the selection process. Twenty young professionals will be hired for this programme

exchange4media Staff 19-July-2014

The incumbent agency on the account is Leo Burnett India. The account was won on the back of a multi-agency pitch

Priyanka Mehra 09-July-2014

The incumbent agency on the account is Leo Burnett India. The account was won on the back of a multi-agency pitch

Priyanka Mehra 09-July-2014

While Follo enables the users to receive real-time updates about their favourite celebrities, StarAuctions enables Follo users to bid & buy memorabilia of their favourite movie stars

exchange4media Staff 22-February-2014

HappyTrips intends to be the go-to destination in the travel category with curated travel advice and actionable and up-to-date information

exchange4media Staff 18-February-2014

Asha Gupta, presently MD, Tupperware India will take charge of her new role from Jan 1, 2014. Following her move, Puneet Narula has been appointed as the new MD of Tupperware India

exchange4media Staff 03-December-2013

The acquisition will allow To The New to integrate social media analytics into its digital services portfolio, thus expanding its digital ecosystem to mktg, content, technology & analytics

exchange4media Staff 04-September-2013

The Marathi daily has launched new campaign 'Aata Baas' with an aim to bring about social change. It will highlight issues such as corruption, hollow education system, water shortage, etc.

Abid Hasan 29-August-2013

"Google Network is like Hotel California," said a marketer, explaining it is a one-stop destination. So what will happen to brands if Google decides to take a break for a day?

Priyanka Nair 24-July-2013

Amar Ujala has jointly developed the Best Deals app with Ahoy Telecom for local merchants in Agra, through which they can attract customers in their vicinity

exchange4media Staff 23-July-2013

This is the sixth edition of the newspaper; it first appeared in 1989 in Nagpur and was thereafter launched in Aurangabad, Akola, Kolhapur and Jalgaon

exchange4media Staff 03-July-2012

The Times of India’s new weekly supplement launched in Pune on April 20th covers hyper local news and targets local advertisers

Abid Hasan 16-May-2012

Suvarna channel plans to embark on a marketing blitz with an allocation of Rs 120 million towards promotion of Kannada version of ‘KBC’.

Sai Prasanna 23-December-2011

Eleven Brandworks has been assigned the creative mandate for Tata Mutual Fund. The agency won the account in a multi-agency pitch held earlier this month, where it was pitted against the incumbent agency Quadrant Communications and Salt, among others.

exchange4media Staff 30-September-2011

For the six-month period ending June 30, Lokmat’s daily circulation climbed to 373,808, according the ABC January-June 2010 report. The paper’s Pune edition itself showed a growth of over 100,000 copies during this period. The circulation increase has been attributed to Lokmat’s strategic plan, ‘Operation Redbox’.

Akash Raha 24-September-2010

Laqshya Media, which has OOH assets pan-India, will now market more than 400 out-of-home media assets in Pune, including billboards, pole kiosks, traffic booths and mobile vans.

Pallavi Goorha Kashyup 23-September-2010