pudhu-yugam
Tamil GEC Pudhu Yugam appoints new Channel Head?blur=25

AL Venkataachalam will spearhead the programming activities of Pudhu Yugam. His appointment comes at a time when the channel is planning to take its competitors in the GEC space head-on

Deepa Balasubramanian Dec 23, 2013 10:22 AM

Tamil GEC Pudhu Yugam appoints new Channel Head?blur=25

AL Venkataachalam will spearhead the programming activities of Pudhu Yugam. His appointment comes at a time when the channel is planning to take its competitors in the GEC space head-on

Deepa Balasubramanian Dec 23, 2013 7:51 AM

Pudhu Yugam will depict the heritage & culture of Tamil Nadu: RBU Shyam Kumar?blur=25

The CEO of New Generation Corporation Media talks about the new channel's content strategy, competition in the Tamil GEC space, 10+2 ad cap and more...

Deepa Balasubramanian Nov 21, 2013 8:36 AM

New Tamil GEC Pudhu Yugam bets on content to create differentiation?blur=25

The channel's content line-up includes 100 hours of in-house content per week comprising 9-10 soaps, reality shows, features & film-based shows

Deepa Balasubramanian Oct 22, 2013 8:43 AM

We are trying to evangelise brand Tamil Nadu: Fourth Dimension's Shankar B?blur=25

Advertisers have been myopic about Tamil Nadu & don't look beyond ratings. There is enough money in the South and enough brands, says the CEO of Fourth Dimension

Deepa Balasubramanian Oct 16, 2013 8:05 AM

New Generation Media Corp to launch Tamil GEC Pudhu Yugam on Oct 23?blur=25

Pudhu Yugam will be an advertisement driven, free-to-air HD channel. The content mix includes serials, reality shows, features and film-based shows

Deepa Balasubramanian Oct 11, 2013 8:31 AM

“Distribution is the biggest challenge in the Southern markets”?blur=25

Distribution is often hampered by political interference. Besides, viewers are confused about opting for DTH or cable network, says RBU Shyam Kumar, CEO, Puthiya Thalaimurai

Deepa Balasubramanian Jul 5, 2013 9:19 AM