Prime Time Awards are refreshingly different from a lot of regular awards: Haresh Moorjani?blur=25

FCB Ulka bagged the Creative Agency award at the first edition of Prime Time Awards. Haresh Moorjani, Creative Director, Draft FCB + Ulka speaks on the efforts behind their successful TV campaigns

e4m Desk Jan 29, 2015 9:20 AM

What is unique about Prime Time Awards is the combined awards for creative and media agencies: Sam Balsara?blur=25

Madison Communications took home a total of 7 awards at the Prime Time Awards which comprised of 1 Gold, 4 Silver and 2 Bronze awards. Sam Balsara, Chairman, Madison World speaks on their wins at the Prime Time Awards

e4m Desk Jan 29, 2015 9:11 AM

It is always heartening when your work is recognized by eminent and experienced people: Ronita Mitra?blur=25

Vodafone came in a close second with Tata Global Beverages for Client of the Year category at Prime Time Awards. Ronita Mitra, SVP, Brand & Consumer Insights, Vodafone India speaks on being recognized by an illustrious jury

e4m Desk Jan 29, 2015 9:00 AM

We are very happy to see Prime Time doing a great show for the industry: Kartik Sharma?blur=25

The first edition of exchange4media's Prime Time Awards saw Maxus taking the Media Agency award. Kartik Sharma, MD, Maxus South Asia comments on the wins

e4m Desk Jan 29, 2015 8:52 AM

Vodafone, Tata Global Beverages, Maxus, FCB, Madison lead shortlist for Prime Time Awards?blur=25

The exchange4media Prime Time Awards is a platform which gives recognition to the excellent work done by brands, agencies and broadcasters on TV campaigns

e4m Desk Jan 14, 2015 8:28 AM

One clear trend is segregation of campaigns for digital from TV: Pradeep Dwivedi?blur=25

We will see a lot more of purely 'made for digital' campaigns vis-a-vis 'made for TV and adapted for digital', calling for a different audio-visual creative thinking and a new set of media planning and trade skills, says Pradeep Dwivedi, Chief Corporate Sales Officer, Dainik Bhaskar Group

Collin Furtado Jan 12, 2015 9:04 AM