prasanth-kumar
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With over four decades of experience in advertising, Kapur who started his career with Citibank, served long stints in senior positions at Ogilvy & Mather India Private Limited (O&M) before retiring in 2003

exchange4media Staff Jan 29, 2018 9:00 AM

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The theme for the exchange4media Conclave 2017, which will be held in Mumbai this Friday, is “Leveraging Open Innovation To Engage Consumers”

exchange4media Staff Oct 26, 2017 8:15 AM

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GSK Healthcare won Mobile Advertiser of the Year while Mindshare won Mobile Agency of the Year.

exchange4media Mumbai Bureau Oct 13, 2017 8:39 AM

Mindshare bags three top awards in ten days?blur=25

Mindshare recently bagged three significant awards in a row in just a week - Ad club Bangalore’s Big Bang Awards, DIGIES 2016 & MADDIES 2016

exchange4media Staff Oct 4, 2016 3:17 PM

Mindshare leverages the power of Marathi Cinema with Guru?blur=25

The film is a one-of-a-kind content partnership between United Spirits’ Bagpiper Soda and Eros International. Through this unique association, Bagpiper Soda is an integrated partner across the film’s content, promotions and performance

exchange4media Staff Jan 25, 2016 8:52 AM

Mindshare India celebrates global ‘Mindshare Day’?blur=25

Mindshare Day was conceptualized with the intention of bringing everyone within the Mindshare team together to celebrate the diversity of their talent, skill sets and great ideas

exchange4media Staff Jan 14, 2016 2:31 PM

Crayon Data enters Indian market in alliance with GroupM, Mindshare?blur=25

Together, GroupM, Mindshare and Crayon Data aim to map the taste of millions of Indian consumers, which will allow enterprises to target consumers more precisely

exchange4media Staff Dec 10, 2015 3:25 PM

Mindshare Fulcrum celebrates 20 years of partnership with HUL?blur=25

To celebrate the anniversary both companies showcased some of their campaigns and milestones for HUL brands over the years at an event in Mumbai.

exchange4media Staff Nov 19, 2015 11:42 AM

We’ve been a force to show our potential and innovate: Prasanth Kumar?blur=25

“I took a clear, conscious call not to look at the past but to simply concentrate on the present and plan for the future,” said Prasanth Kumar, CEO, Mindshare South Asia

Priyanka Mehra Nov 18, 2015 6:16 PM

Mindshare bags the media account for Craftsvilla.com?blur=25

This account will be handled from the Mumbai office and will look into the media buying and planning for the brand

exchange4media Staff Oct 29, 2015 12:43 PM

Why Mindshare won ‘Innovative Agency of the Year’ at Media Ace Awards?blur=25

We delve into the numerous reasons that set Mindshare apart from competition when it comes to innovation, from creating new breakthroughs for clients as well as creating a work culture that breeds innovation

exchange4media Staff Jul 29, 2015 9:16 AM

Prasanth Kumar on how Mindshare won the coveted Media Ace Innovative Agency Award?blur=25

The agency bagged five Media Ace Awards including one for Innovative Agency of the Year

exchange4media Staff Jul 28, 2015 5:55 PM

Mindshare and Kinetic Worldwide win media mandate for Make in India?blur=25

Both agencies have been signed on for a period of three years to work in tandem on the government initiative

exchange4media Staff Jul 28, 2015 5:17 PM

SBI Life’s Papa Hain Na video goes viral?blur=25

The music video featuring vocals by Neeti Mohan was created to celebrate Father’s Day and has garnered over 14 lakh views since its launch

exchange4media Staff Jul 15, 2015 8:10 AM

M A Parthasarathy  named Chief Product Officer, Mindshare South Asia?blur=25

The move is part of the company's commitment to deliver adaptive planning for clients and dynamic markets

exchange4media Staff May 29, 2015 3:43 PM

GroupM's AdEx alert to print & OOH; digital at all-time high?blur=25

CVL Srinivas, CEO, GroupM South Asia and Prasanth Kumar, CEO Designate Mindshare South Asia, slice and dice the TYNY forecast numbers to throw light on why growth is stagnating in print & outdoor media; advise marketers to bell the digital cat

Priyanka Mehra and Aditi Raval Feb 3, 2015 9:37 AM

GroupM elevates 2 senior leaders in its Central Trading Group team?blur=25

Sidharth Parashar has been promoted as Head, Pricing & Investments, while Jai Lala has been made Head, Trading & Partnerships. Both Parashar & Lala will report to Prasanth Kumar, Managing Partner, CTG, South Asia

exchange4media Staff Apr 16, 2014 7:43 AM

The Creative Ego & The Media Manners: Industry honchos on Media Abby?blur=25

Over the years, Media Abby has earned the reputation of being a controversy-free, well run awards platform. Industry honchos speak on what are some of the reasons

Dipali Banka Apr 20, 2012 10:07 AM

The Creative Ego & The Media Manners: Industry honchos on Media Abby?blur=25

Over the years, Media Abby has earned the reputation of being a controversy-free, well run awards platform. Industry honchos speak on what are some of the reasons

Dipali Banka Apr 20, 2012 10:07 AM