philips
O&M bags Philips’ consumer lifestyle & lighting biz?blur=25

The account moves to O&M from DDB Mudra post a global creative realignment. DDB Mudra will continue to handle the healthcare business  in India.

Deepika Bhardwaj Dec 16, 2011 2:46 PM

Carat retains Philips’ media duties in India?blur=25

While moving away from the single agency model, Philips has decided to continue its relationship with Carat as the global strategic media agency partner across all business sectors and the corporate organisation.

Shanta Saikia Nov 8, 2011 8:16 AM

Pitch Exclusive: What works: Low price or value??blur=25

Indian markets are known to be price sensitive, yet changed economic situations have given more purchasing power. Are consumers looking to pay a premium for products and services?

exchange4media Staff Jun 21, 2011 9:35 AM

Guest Article: Philips’ Amit Tiwari @ Festival of Media – Final observations?blur=25

Writing exclusively for e4m, Amit Tiwari GM, Country Head Media at Philips India, notes that the 5th edition of The Festival of Media concentrated more on new media and stresses that there is need understand the present.<br /> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?Section_id=1&News_id=42088&Tag=34582><b><font color=red>Guest Article: </font>Philips’ Amit Tiwari @ Festival of Media – Day 2 post</b></a> <br /> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=42071&tag=34565&search=y><b><font color=red>Guest Article: </font>Philips' Amit Tiwari @ Festival of Media – Day 1 post</b></a><br /> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=42054&tag=34548&search=y><b><font color=red>Guest Article: </font>Philips' Amit Tiwari @ Festival of Media</b></a>

Amit Tiwari May 12, 2011 8:31 AM

Guest Article: Philips’ Amit Tiwari @ Festival of Media – Day 2 post?blur=25

Writing exclusively for exchange4media, Amit Tiwari, GM, Country Head Media, Philips India recaps the major highlights of the final day of the Festival of Media in Montreux, Switzerland.<br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=42071&tag=34565&search=y><b><font color=red>Guest Article: </font>Philips’ Amit Tiwari @ Festival of Media – Day 1 post</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=42054&tag=34548&search=y><b><font color=red>Guest Article: </font>Philips’ Amit Tiwari @ Festival of Media </b></a>

Amit Tiwari May 11, 2011 9:40 AM

Guest Article: Philips’ Amit Tiwari @ Festival of Media?blur=25

The Festival of Media 2011 got underway in Montreux, Switzerland on May 8, and Amit Tiwari, General Manager, Country Head Media at Philips India, writes exclusively from the event for exchange4media...

Amit Tiwari May 9, 2011 9:29 AM

Ad Review: Philips Energy Efficient Lamps – a light in shining armour?blur=25

Philips takes the emotional route in its new campaign for its energy efficient lamps. The idea is based on the proposition that you can keep the lights on and still save money.

Shikha Oct 6, 2010 8:09 AM