phd
Agency honchos set eyes on the 'future of marketing'?blur=25

GroupM's CVL Srinivas, Lowe's Joseph George, SapientNitro's K V Sridhar & Taproot's Santosh Padhi share their views on the relevance of Conclave's theme, 'Marketing:

exchange4media Staff Sep 8, 2014 9:20 AM

Gamification-The future of work is play: Mike Cooper @ exchange4media Conclave 2014?blur=25

Mike Cooper, Worldwide CEO, PHD will talk about the engagement economy, which is driven by "gamification" - the implementation of highly engaging game mechanics, loyalty programmes and behavioural economics to drive user engagement

exchange4media Staff Sep 4, 2014 9:09 AM

MediaCom's turning point from a 'Sleeping' to 'Waking' Tiger?blur=25

Mark Heap, CEO, MediaCom APAC talks about bringing in a collaborative & rigourous spirit into the region, underscoring the need for MediaCom India to 'up' its profile and positioning

Priyanka Mehra Sep 2, 2014 9:51 AM

GSK consolidates digital media duties of Horlicks with PHD India?blur=25

The win includes GSK's Horlicks & all Horlicks variants. PHD won the competitive pitch following the decision to consolidate all of Horlicks' digital business into one media partner earlier this year

exchange4media Staff Jul 24, 2014 10:36 AM

GSK consolidates digital media duties of Horlicks with PHD India?blur=25

The win includes GSK's Horlicks & all Horlicks variants. PHD won the competitive pitch following the decision to consolidate all of Horlicks' digital business into one media partner earlier this year

exchange4media Staff Jul 24, 2014 9:20 AM

Our desire is to go back and bring Samsung into the fold: John Sheehy?blur=25

SMG's traditional foot print in India isn't dominant and we may get over shadowed by agencies like GroupM, Madison and PHD, but this fires us to do even better, says John Sheehy, President, Global Operations, Starcom MediaVest Group

Priyanka Mehra Jun 25, 2014 9:32 AM

PHD's Kan Khajura Tesan shines for India at Cannes Lions 2014?blur=25

Apart from bagging 2 Golds in Media Lions this year, the mobile-based campaign for HUL has won 22 media, mobile & innovation awards for PHD this year at various regional award shows

Priyanka Mehra Jun 18, 2014 12:07 PM

PHD's Kan Khajura Tesan shines for India at Cannes Lions 2014?blur=25

Apart from bagged 2 Golds in Media Lions this year, the mobile-based campaign for HUL has won 22 media, mobile & innovation awards for PHD this year at various regional award shows

Priyanka Mehra Jun 18, 2014 10:24 AM

2 Golds for PHD/Lowe's Kan Khajura Tesan, Bronze for O&M in Media @Cannes Lions?blur=25

PHD/Lowe's work, Kan Khajura Tesan, for HUL bagged two Gold metals in Media. O&M Mumbai's work for Akansha Foundation took home the Bronze

exchange4media Staff Jun 18, 2014 8:24 AM

JWT, O&M, Cheil, PHD, McCann Worldgroup make it to Media Lions' shortlist?blur=25

JWT’s work for Nike & O&M's work for Akansha Foundation are shortlisted in Use of Social Platforms sub-category. Work of Cheil, PHD, Madison Media Pinnacle, McCann Worldgroup also in Media Lions' shortlist

exchange4media Staff Jun 17, 2014 7:53 AM

Interactive Avenues, Grey Digital, PHD, ibs, Red Fuse shine @exchange4media’s IDMA 2014?blur=25

Interactive Avenues leads the metals tally with 9 awards; Grey Digital declared Best Digital & Social Media Agency of the Year; Red Fuse is Best Mobile Media Agency of the Year

exchange4media Staff Jun 7, 2014 8:43 AM

Media Abbys 2014: Lodestar UM leads with 11 metals; Grand Prix for PHD?blur=25

Lodestar UM has bagged two Gold, three Silver & six Bronze metals. Maxus & Mindshare follow with 7 metals each. Milestone Brandcom & Maxus share the third position with five metals each

exchange4media Staff May 30, 2014 7:52 AM

Red Label brings "Facebookers" together over a cup of tea on Election Day?blur=25

The campaign brought reached 34.7 million people and also generated more than half a million interactions with the brand in a single day

exchange4media Staff May 21, 2014 8:23 AM

"Our Real Time Bidding tool will keep PHD at the forefront of our clients’ digital ambitions"?blur=25

Jyoti Bansal, MD, PHD India talks about the agency’s focus on digital and mobile, how PHD’s Real Time Bidding tool is going to change the way it is perceived and more ..

Priyanka Mehra Apr 3, 2014 9:06 AM

Jyoti Bansal appointed MD of PHD India?blur=25

Prior to this, Bansal was Head of New Business Development at Omnicom Media Group. Along with Bansal's appointment, PHD has also set up independent offices in Mumbai & the NCR

exchange4media Staff Sep 27, 2013 7:56 AM

India leads SMARTIES APAC 2013 award winners' list?blur=25

MEC India, PHD India, Maxus India & Mindshare India were among the winners from India at the inaugural SMARTIES APAC 2013 awards held in Singapore

exchange4media Staff Aug 24, 2013 9:52 AM

PHD and Cannes Lions to turn festival into a mass scale game?blur=25

Delegates at this year’s Cannes Lions festival are set to join an MMOG – a massive multiplayer online game – with the launch of the official Cannes Lions app

exchange4media Staff May 16, 2013 2:11 AM

Rewind 2012: The Big Bang Theory of Indian media biz?blur=25

Jasmin Sohrabji, CEO, Omnicom Media Group rounds up the year in her unique style as she compares the business to some int’l TV shows

Jasmin Sohrabji Jan 1, 2013 5:27 PM

Unilever global media planning mandate to PHD: US media reports?blur=25

Even as US media reports state that Omnicom’s PHD will bag Unilever’s global communication planning, the India scene on planning remains unclear

Noor Fathima Warsia Jun 28, 2012 8:37 PM

Unilever reviews global media business?blur=25

Agencies in India are Mindshare and Omnicom Media Group. The review is in line with Unilever’s policy to revisit media agency arrangements periodically.

Noor Fathima Warsia Dec 15, 2011 8:32 AM