Cannes 2015: At Coke, I was baby-sitting, at Airbnb, I feel like a parent: Jonathan Mildenhall?blur=25

Jonathan Mildenhall, CMO, Airbnb (former creative chief of Coca Cola), debated the role of creativity in today's business world at ‘Wake up with the Economist’ @Cannes Lions Beach Club, along with Pete Blackshaw, Global Head of Digital & Social Media of Nestle S.A and Bruce McColl, CMO of Mars

Srabana Lahiri Jun 24, 2015 8:36 AM

‘Don’t divorce ATL campaigns while going digital’?blur=25

Marketers stress on using digital marketing initiatives along with traditional and other online marketing practices to gain maximum traction with consumers

Pallavi Srivastava Feb 27, 2012 8:15 AM