percept
IBD India to handle communication duties of JCS Jewel Creations

The agency will provide integrated solutions, including marketing, advertising, BTL and ATL engagements, & digital marketing for the Chennai-based jewellery brand

exchange4media Staff Nov 28, 2013 2:47 PM

Sanjay Shukla takes on additional responsibility at Percept

In his new elevated role, Shukla will spearhead Percept Talent & Percept Entertainment. He will be responsible for providing strategic direction & creating opportunities for integration

exchange4media Staff Oct 9, 2013 3:07 PM

Content remains king in movies & sports; mktg only assists, say experts

Beyond marketing gimmicks, content is the only sustaining factor that drives the audiences in sports and movies, say industry experts

Abhinav Trivedi Oct 1, 2013 7:45 AM

Can good advertising determine the outcome of the 2014 Lok Sabha elections?

A well-focused initiative, with an honest and relevant message can work wonders. The communication should be believable and compelling to resonate with voters, say adlanders

Twishy Sep 25, 2013 8:21 AM

Ad Club elects Pratap Bose as new President

Bose takes the mantle from Shashi Sinha. He officially took charge of his new role post the AGM yesterday afternoon

Priyanka Mehra Sep 12, 2013 7:45 AM

Govt of India launches second series of Bharat Nirman campaign

The TVC for the Phase II of ‘Glimpses of India Story’ went on air on Aug 14. It has been conceptualised and created by Percept/H

exchange4media Staff Aug 20, 2013 7:40 AM

Hero MotoCorp awards 'Mileage' campaign to Lowe Lintas

Hero MotoCorp has also initiated a multi-agency pitch in Delhi for the 'Impulse' business, inform people familiar with the development

Twishy Jul 29, 2013 8:29 AM

Amitava Mitra promoted to Chief Operating Officer, Percept/H

In this role, Mitra will be responsible for overseeing the entire business of Percept/H, handling the national responsibility. He has been in the organisation for the past 13 years

exchange4media Staff Jul 26, 2013 7:46 AM

Rajneesh Bahl promoted to CEO of Percept Out Of Home

Bahl will be responsible for driving the marketing initiatives, strategy planning & establishing short- and long-term objectives for the company, among other things

exchange4media Staff Jun 7, 2013 7:45 PM

Percept/H appoints Saurav Ghoshal as VP, Client Servicing

Ghoshal will be based in Mumbai and will report to Senior Vice President and Branch Head, Anjana Devraj. His last stint was with Pickle Lintas

exchange4media Staff May 14, 2013 7:39 PM

Ajay Chandwani on Montreux International Festival Jury

The Festival will have Jury deliberations on April 25. Also part of the jury are Frank Bodin of Havas Switzerland & BBDO London’s Mike Sutherland

exchange4media Staff Apr 24, 2013 7:50 PM

Percept Profile associates with IPREX

Percept Profile will be an addition to IPREX’s existing Indian partner Concept PR, as the global network of communication agencies builds a team in India

exchange4media Staff Apr 23, 2013 8:04 PM

Percept’s Ajay Chandwani on Montreux International Festival Jury

The Festival will have Jury deliberations on April 25. Also part of the jury are Frank Bodin of Havas Switzerland & BBDO London’s Mike Sutherland, among others

exchange4media Staff Apr 23, 2013 6:53 PM

Costa Coffee consolidates creative biz with Hakuhodo Percept

The win comes on the back of a multi-agency pitch that involved agencies such as Publicis, Havas, Contract, and Bates, besides Hakuhodo Percept

Deepa Balasubramanian Apr 10, 2013 7:27 PM

Ad honchos look at the positive side: Goafest 2013

McCann WorldGroup’s Govind Pandey, Dentsu’s Arijit Ray, Mindshare’s Anupriya Archarya & Percept’s Ajay Chandwani on what is different about Goafest this year

Priyanka Mehra Apr 6, 2013 9:35 PM

Ad honchos look at the positive side: Goafest 2013

McCann WorldGroup’s Govind Pandey, Dentsu’s Arijit Ray, Mindshare’s Anupriya Archarya & Percept’s Ajay Chandwani on what is different about Goafest this year

Priyanka Mehra Apr 6, 2013 9:35 PM

The pressure to win awards has never been greater: Ajay Chandwani: Goafest 2013

More agencies are feeling the heat of mediocre work that many large clients are putting out to meet sales objectives, rues the Director of Percept

Ajay Chandwani Apr 6, 2013 9:00 PM

The pressure to win awards has never been greater: Ajay Chandwani: Goafest 2013

More agencies are feeling the heat of mediocre work that many large clients are putting out to meet sales objectives, rues the Director of Percept

Ajay Chandwani Apr 6, 2013 8:59 PM

Panasonic taps Tier I &II mkts for its latest outdoor campaign

The outdoor campaign is designed to promote Panasonic’s Hot and Cold AC range. Percept Out Of Home has used traditional and large media formats

exchange4media Staff Jan 14, 2013 6:38 PM

Sanjay Shukla promoted as CEO of Percept Activ

Shukla will be responsible for business development, training and scaling up the existing properties for clients in the brand activation domain

exchange4media Staff Dec 22, 2012 8:54 PM