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In conversation with Arun Mittal, PR Pundit?blur=25

Arun Mittal, Account Director, PR Pundit, shares his thoughts on being in the ‘e4m PR and Corporate Communications 40 under 40’ list, upcoming trends in the industry, future goals, & more

Nafisa Shaheen Dec 30, 2020 8:43 AM

Suprotim Day-dentsu?blur=25

Guest Column: Suprotim Day, Chief Films Officer - India, dentsu, shares insight on how advertising film production houses found ways to make things work through online technologies during pandemic

Suprotim Day Dec 30, 2020 8:41 AM

sakshi?blur=25

The campaign was launched on the eve of Christmas and intends to draw attention to the ‘Shadow Pandemic’ of Child Sexual Abuse and invite the adult community to participate in the solution

exchange4media Staff Dec 28, 2020 11:24 AM

PRyearender1?blur=25

Despite rationed budget allocations & reduced deadlines, this defining year has seen some exemplary work put together by the PR professionals

Nafisa Shaheen Dec 28, 2020 8:31 AM

pokkt?blur=25

As per the 'Impact of COVID on Mobile Gaming' report, there was 10% increase in monthly active users in April as compared to pre-Covid times

exchange4media Staff Dec 22, 2020 4:49 PM

Pramesh Arya?blur=25

Arya, Executive Director- Marketing, Dalmia Cement (Bharat) Limited, discusses leveraging technology for the brand's marketing and customer care needs

Nafisa Shaheen Dec 21, 2020 9:00 AM

Kerban Rajdeo?blur=25

Kerban, on being in the ‘e4m PR and Corporate Communications 40 under 40’ list, says, being respectful, professional, and humanizing the relationship is the recipe for a great leader

Nafisa Shaheen Dec 18, 2020 8:23 AM

Ashish Bhasin?blur=25

Previously, Bhasin has also served as Head of Jury for the APAC Effie Awards 2017

exchange4media Staff Dec 16, 2020 12:28 PM

Chaittali Dave, PR Manager, Nucleus PR shares about her win in 40 under 40 list in ‘Next Gen Series’?blur=25

Chaittali Dave, PR Manager, Nucleus PR, shares her thoughts on being in the ‘e4m PR and Corporate Communications 40 under 40’ achievers list, skills required in the prevailing market, and more

Nafisa Shaheen Dec 11, 2020 7:40 AM

sponsorship?blur=25

It all started with IPL 2020 when established brands were sidelined by startups, like Dream11 and Unacademy, to dominate the league in the sponsorship game

Ruhail Amin Dec 8, 2020 8:35 AM

tarun?blur=25

On the launch of its #WearASmile campaign, Urban Company’s Director-Marketing Tarun Menon shares insights on the campaign, the inspiration behind it, and more

Nafisa Shaheen Dec 8, 2020 8:23 AM

TV?blur=25

Experts say this festive year, AdEx grew nearly 10% over last year's festive period, mainly due to several big properties, such as IPL, which were launched during this period after being postponed

Sonam Saini Dec 7, 2020 8:49 AM

OOH?blur=25

Location Media Xchange, the supply-focussed arm of Moving Walls, is amplifying the creatives on partner screens across Singapore, Malaysia, Indonesia, Philippines, and India

exchange4media Staff Nov 30, 2020 11:27 AM

TV?blur=25

Industry leaders are optimistic that the growth momentum will continue post festive season, with December likely to witness high single-digit growth over the same period last year

Sonam Saini Nov 30, 2020 7:53 AM

Anupama Ramaswamy?blur=25

Ramaswamy, Managing Partner and NCD, dentsu Impact, reveals that the team used some people from their own crew as characters to make the work come across as relatable

exchange4media Staff Nov 25, 2020 8:21 AM

Poll spends?blur=25

Industry observers say political parties are pushing their digital campaigning budget by at least 30-40% just for Bengal

Tasmayee Laha Roy Nov 19, 2020 8:19 AM

Digital 100?blur=25

Chaired by Kiran Karnik, Former President, Nasscom, the jury came together at a virtual meet to shortlist the 100 most influential personalities from the Digital world

exchange4media Staff Oct 21, 2020 9:27 AM

havas?blur=25

The proprietary global study Meaningful Brands 2020: COVID edition identified 8 Meaningful Shifts across APAC, that can help brands close the expectation gap created due to the pandemic

exchange4media Staff Oct 19, 2020 2:44 PM