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As traditional ad networks become obsolete, media agencies bet big on programmatic ad space

The digital ad network ecosystem has been going through a tumultuous phase recently and these are a system of the traditional ad network now becoming obsolete, said industry experts we spoke with

Abhinn Shreshtha Nov 19, 2015 7:50 AM

Ozone Media ties up with The Media Trust to provide malware protection

The partnership enables Ozone Media to protect publishers and ad-supported websites from serving ad tags infected with malware

exchange4media Staff Feb 10, 2015 8:53 AM

Ozone Media appoints Raj Beri as COO

Prior to joining Ozone, Beri served executive roles as Co-founder of WanderWe, an online travel start-up

exchange4media Staff Nov 12, 2014 10:21 AM

Quick 5 with Boring Brands’ Bhargava & Sushil

“Content is giving much more competitive advantage to start-ups,” say the Co-Founders of Boring Brands

Sai Prasanna Jan 28, 2013 7:09 PM

Ozone Media forays into mobile advertising

Ozone Media is entering the mobile advertising space following a partnership with Times Internet

exchange4media Staff Apr 19, 2012 9:25 AM

Ozone delivers performance at scale for PolicyBazaar

Ozone Media has a mandate to run campaigns for the brand across different marketing objectives – from building awareness to achieving conversions

exchange4media Staff Feb 23, 2012 7:39 AM

Ozone Media appoints Chetana Anagol as VP, Operations

Ozone Media, announces the appointment of Chetana Anagol as Vice President – Operations and Delivery

exchange4media Staff Feb 22, 2012 7:39 AM

Ozone Media appoints Chetana Anagol as VP, Operations

Ozone Media, announces the appointment of Chetana Anagol as Vice President – Operations and Delivery

exchange4media Staff Feb 22, 2012 4:19 AM

Ozone Media appoints Sanjay Vasudeva as SVP Sales

At Ozone Media, Sanjay would drive customer growth, develop new business relationships and oversee client servicing across the country

exchange4media Staff Feb 15, 2012 5:42 AM

Ozone Media appoints Sanjay Vasudeva as SVP Sales

At Ozone Media, Sanjay would drive customer growth, develop new business relationships and oversee client servicing across the country

exchange4media Staff Feb 15, 2012 5:37 AM

Ozone Media celebrates six years in the digital ad biz

Ozone Media scripted its success story by building capabilities across media platforms, bagging accounts and strengthening the team

exchange4media Staff Feb 3, 2012 7:37 AM

Ozone Media expands SME vertical

Ozone Media has launched its SME vertical and has roped in Saurabh Garg (formerly with Times Group) to lead the initiative. Ozone Media has partnered with Dell and Intel to spread awareness and educate small businesses.

exchange4media Staff Oct 20, 2011 9:04 AM

Regional language ads outperform English ads online

Ad network Ozone Media’s study shows that ads in regional languages perform as much as 30 per cent better than the same ads in English.

exchange4media Staff Mar 23, 2011 9:10 AM

Challenges of ad networks; is mobile the way ahead?

Ad networks have seen a lot of change in the last five years, but despite great gains, still face significant challenges. Mobile presents great opportunity, however, efficiency and optimisation must be the order of the day.

Gopal Sathe Feb 9, 2011 7:18 AM

5 ways ad networks can help you

With the number of ad networks on the rise, e4m takes a look at some of the well-established ones and what they have to offer; why content providers and marketers both need to look at ad networks and what they can do for you.

Gopal Sathe Jan 27, 2011 8:10 AM

Ajay Bansiwal joins Ozone Media for overseas expansion

Ozone Media has appointed Ajay Bansiwal as Senior VP for its overseas operations. Bansiwal moves from Reliance Mediworks.

exchange4media Staff Jan 20, 2011 7:28 AM

Ad networks here to stay, but consolidation needed to reduce clutter – Part 2

In the first part of the report on ‘Ad Networks’, exchange4media had explored the state of ad networks in India and the factors that led to the clutter of ad networks in India. In this second part, we find out how marketers view ad networks, the concerns and the future trends in India.

Robin Thomas Feb 11, 2010 7:03 AM