outlier-policy

BARC committee recommends appointment of permanent oversight body

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The committee has said that the current process on outlier policy is accurate and unbiased

exchange4media Staff Oct 15, 2019 8:23 AM

Oversight committee clears BARC India’s outlier policy

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The two-member committee, as per reports, has said that the present system can continue till it comes up with something better for treating landing pages

exchange4media Staff Sep 30, 2019 7:06 PM

BARC Week 28: English news channels see drop in viewership ratings

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In week 28 of 2019, combined viewership of the top 5 English news channels stood at 1.929 million impressions, a 1.8 per cent drop from 1.964 million impressions in week 27

exchange4media Staff Jul 19, 2019 2:35 PM

Recap: The Week That Was

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We bring you a round up of the headlines making news this past week

exchange4media Staff Jul 6, 2019 9:37 AM

BARC India Board meets, but no decision on landing page row

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Lack of quorum could have been one reason why no vital decisions were taken at the meeting, according to an industry insider

Tasmayee Laha Roy Jul 5, 2019 7:47 AM

2-member committee to review, monitor BARC’s outlier policy

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The committee members will be former BARC India Chairman Nakul Chopra, and Praveen Tripathi

exchange4media Staff Jun 29, 2019 12:59 PM

Who gains or loses from BARC’s outlier policy?

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Many broadcasters support the guidelines suggested by the Internet and Mobile Association of India

Tasmayee Laha Roy Jun 13, 2019 8:39 AM