ooh-industry
In the virtual roundtable, Ajay Mehta, Gautam Bhirani, Siddhartha Butalia, Pramod Bhandula, Upinder Singh, and Vinkoo Chakraborty will discuss future of OOH industry in the post-lockdown environment
exchange4media Staff Jul 6, 2020 8:49 AM
According to early estimates, the sector could face up to 15% dip in business in the short term
Ruhail Amin Mar 25, 2020 8:44 AM
The NEONS OOH Conference and Awards were held on March 12 and 13 at the Taj Santacruz, Mumbai
exchange4media Staff Mar 14, 2020 10:18 AM
As we gear up for the first edition of e4m OOH 40 Under 40 to be held on March 12, we decipher why you should nominate yourself for the award
exchange4media Staff Jan 30, 2020 8:41 AM
Gupta, CEO, Atin Promotions & Advertising, shares insights on how his company has grown and trends that will drive the OOH industry forward
Noel Dsouza Jan 14, 2020 9:37 AM
Given the line up of state elections in the coming year, experts believe that the OOH industry will see spends to the tune of Rs 800 crore-Rs 1000 crore
Anjali Thakur Dec 23, 2019 8:24 AM
Nabendu Bhattacharyya, CEO & MD of Milestone Brandcom, speaks about the growth of the agency and DOOH space in India
Noel Dsouza Nov 22, 2019 8:20 AM
Industry experts say that while the OOH industry has picked up pace during the festive season, spends on OOH have decreased over the past months
Anjali Thakur Oct 24, 2019 9:15 AM
Hope comes from the fact that flood has majorly affected northern districts such as Wayanad, Malapuram, Kozhikode and Kannur, which comprise only about 25-30% of the OOH business
Neethu Mohan Aug 13, 2019 8:21 AM
To create awareness on industry trends, Kinetic India hosted a workshop on Programmatic Advertising Digital OOH on 12th July 2019 at the GroupM Mumbai office
exchange4media Staff Jul 16, 2019 5:19 PM
David Payne, Global Head of strategy & operations at Mediakeys, talks about their strategic partnership with Laqshya Media Group, India's OOH market and more
Sonam Saini Nov 20, 2018 8:36 AM
Time Outdoor Monitoring tracks OOH spends, monitors outdoor campaigns and tracks the effectiveness of spends. The report is based on PAN India analysis across 42 cities
exchange4media Staff Aug 28, 2018 4:54 PM
The OOH sector is hoping for a pro-business & pro-growth Budget that encourages investment. The sector is also expecting tax reforms & interest cost liberalisation
Abhinn Shreshtha Jul 2, 2014 8:40 AM
The CEO of Percept OOH believes that what the OOH industry requires more than anything is fresh ideas, which can only come by getting in talent from non-OOH industries
Abhinna Shreshtha Mar 20, 2014 9:40 AM
The OOH industry in India is still driven by perceptions rather than capabilities, feels Kinetic’s Rajul Kulshreshtha as he takes stock of the industry in 2011.
Rajul Kulshreshtha Jan 5, 2012 8:02 AM
