Singh will feature in all Howzat advertisements and be a part of the platform’s brand communication

exchange4media Staff Feb 4, 2021 1:13 PM

Set in a futuristic era, the multiplayer game combines stunning visuals with a unique blend of soccer and action strategy

exchange4media Staff Feb 3, 2021 3:20 PM

The platform has a responsible gaming policy that consists of several measures to ensure that the users continue to play and enjoy rummy in a safe and sustainable manner

exchange4media Staff Feb 1, 2021 11:16 AM

Looking back at the year when the ministry initiated changes like bringing OTT under its ambit, capping FDI at 26%, amending CTN ACT of 1995, issuing advisory on gaming ads among others

Javed Farooqui Jan 8, 2021 8:29 AM

All such advertisements must carry a mandatory warning message, the guidelines have said

exchange4media Staff Dec 5, 2020 1:03 PM

ASCI in touch with gaming companies & their representatives for inputs on fair and effective gaming guidelines, Secretary-General Manisha Kapoor tells e4m

Javed Farooqui Nov 26, 2020 7:44 AM

Comedians Sapan Verma, KaneezSurka, Aakash Gupta, Vipul Goyal, Ashish Shakya, Karunesh Talwar, Harsh Gujral, Gaurav Kapoor, Shreeja Chaturvedi and Prashasti Singh were part of the challenge

exchange4media Staff Nov 24, 2020 12:30 PM

Fantasy Sports as a sector is represented by Federation of Indian Fantasy Sports (FIFS), a self-regulatory body incepted in 2017.

exchange4media Staff Sep 11, 2020 6:19 PM

Along with a brand new identity and offerings of skill-based games, A23 has also reimagined its mascot to complement its new look

exchange4media Staff Sep 10, 2020 10:34 AM

Kedia, CEO of Nodwin Gaming, talks about the growth of esports during the lockdown, OTT as a competitor, IPL, brand associations, future of online gaming, esports sector, and more

Nafisa Shaheen Sep 10, 2020 8:43 AM

The finding has been shared by WATConsult in the new issue of WATPapers

exchange4media Staff Sep 7, 2020 3:05 PM

Experts weigh in on the fact that communication with its target groups and affordable data rates played a key branding role in triggering growth and prominence of the OFS industry

Nafisa Shaheen Sep 4, 2020 8:46 AM

Sameer Barde, CEO, The Online Rummy Federation says regulating the industry will bring in stability which will help industry investments and scale

Dipali Banka Aug 11, 2020 8:18 AM

The campaign has three films featuring Dhoni enjoying a game of poker with three unique personalities

exchange4media Staff Jul 25, 2020 9:06 AM

On the virtual roundtable, experts from the gaming industry discussed the evolution in the gaming technology ecosystem in India and user expectations

exchange4media Staff Jul 1, 2020 9:19 AM

As online gaming in India continues to grow, experts tell us how it helps build consumer engagement with brands

Shreshtha Verma Feb 12, 2020 9:02 AM

Kajal Aggarwal, an avid rummy player, whose thoughts and objectives resonate with KhelPlay Rummy’s ideology makes her an ideal choice to showcase brand's foresight in the arena of online gaming.

exchange4media Staff Oct 22, 2019 4:22 PM

The mandate includes managing the brand’s TV media duties across markets and campaign tracking using DCMN’s proprietary TV attribution technology, DC Analytics

exchange4media Staff Sep 11, 2019 4:17 PM

Experts suggest the precautions that brands should take while associating with a gaming platform

Dolly Mahayan May 3, 2019 8:57 AM

At the launch of Cricket.com, Deepak Gullapalli, CEO of Head Digital Works (HDW) talks about the 13-year long journey of his company and the idea behind the launch of the fantasy sports platform

exchange4media Staff Apr 5, 2019 8:43 AM