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Flipkart?blur=25

The mobile-led interactive campaign for Big Billion Days reached almost 5 million users with a 2% click-through rate

exchange4media Staff Nov 5, 2019 12:09 PM

‘Raga and Maritime’ campaign?blur=25

The campaign will continue for 25 Days comprising of around 2 lakhs sq ft across India

exchange4media Staff Nov 4, 2019 4:46 PM

Kriti Sanon for Joy Honey Almond Lotion?blur=25

Sanon will soon appear in an integrated marketing campaign around the product that also features a new television commercial

exchange4media Staff Nov 4, 2019 3:18 PM

Star Sports e4m?blur=25

Select Dugout will be aired on Star Sports Select 1 SD/HD during India vs Bangladesh T20 series starting November 3

exchange4media Staff Nov 4, 2019 11:47 AM

White billboard?blur=25

Industry experts say that while the OOH industry has picked up pace during the festive season, spends on OOH have decreased over the past months

Anjali Thakur Oct 24, 2019 9:15 AM

IndiaConclave?blur=25

The agenda for the conclave was ‘Make or Break States of the Indian Economy’

exchange4media Staff Oct 22, 2019 6:14 PM

Ayushmann Khurrana for The Man Company?blur=25

The investment is part of a strategic partnership that will also see Khurrana as the company’s brand ambassador

exchange4media Staff Oct 22, 2019 11:43 AM

Laqshya Tanishq?blur=25

The outdoor duties were assigned to OMI, the outdoor agency arm of Laqshya Media Group

exchange4media Staff Oct 18, 2019 3:46 PM

Bloomingdale Public Relations?blur=25

Celebrating its 6th anniversary, the company will focus on being a holistic marketing communication services agency

exchange4media Staff Oct 11, 2019 5:05 PM

Manish Tiwary Amazon India?blur=25

Manish Tiwary, VP - Category Management, Amazon India, talks about new growth parameters the Great Indian Festive Sale 2019 has recorded, marketing strategies and more

Shreshtha Verma Oct 9, 2019 8:49 AM

Xiaomi Mi A3?blur=25

The campaign is based on the idea that Mi A3 offers the world’s highest-resolution camera setup

exchange4media Staff Sep 27, 2019 4:37 PM

Shemaroo?blur=25

As part of the deal, over 2 million Mi TV customers in India will get access to ShemarooMe’s content library

exchange4media Staff Sep 25, 2019 4:42 PM

Conclave?blur=25

Vikram Sakhuja, Shashi Sinha, Anupriya Acharya, Amin Lakhani and Kavita Nair to participate in a panel discussion moderated by Nawal Ahuja

exchange4media Staff Sep 24, 2019 8:04 AM

Oppo Brand Ambassadors?blur=25

Brand experts explain whether the use of multiple celebrity ambassadors by brands such as OPPO is actually beneficial

Dolly Mahayan Sep 23, 2019 9:00 AM

Hitesh Raj Bhagat?blur=25

In this new role, Bhagat will be spearheading the communication and positioning strategies for the brand across the country

exchange4media Staff Sep 20, 2019 12:17 PM

MensXP Mud?blur=25

More niche products are set to be launched in the next 3 months

exchange4media Staff Sep 18, 2019 6:32 PM

Customers as brand ambassadors?blur=25

Brands are now shifting towards a new trend wherein consumers act as ambassadors for brands they believe in. We speak to experts about the trend

Nafisa Shaheen Sep 16, 2019 8:40 AM

Whitehat Jr?blur=25

The company which was started in November 2018, had earlier raised $1.3 million in seed funding from Nexus Venture Partners and Omidyar Network India

exchange4media Staff Sep 10, 2019 5:22 PM

Xiaomi?blur=25

The bot has been integrated within banner ads to help users gain recommendations

exchange4media Staff Sep 7, 2019 9:40 AM