He will be in charge of complete digital delivery and operational excellence of deep-tech transformation projects, across the company

exchange4media Staff Apr 21, 2021 8:50 AM

The digital campaign has been conceptualized by Creativeland Asia, Wavemaker India and PR Pundit

exchange4media Staff Apr 17, 2021 4:00 PM

From showing up late on a crucial day to cheering for the Turkish football team on the streets, adlanders have some zany stories to share from Cannes

Misbaah Mansuri Apr 15, 2021 8:32 AM

Under his watch, the agency was functional in launching several top brands and increasing brand saliency for many others

Mansi Sharma Apr 14, 2021 9:05 AM

A Guard Band between the end of 5G band at 3.7GHz and the start of the satellite television band at 3.7GHz can help solve the problem of clashing frequencies, say experts

Tasmayee Laha Roy Apr 7, 2021 8:04 AM

Susan Josi as Managing Director of Havas Health & You- SEA & Middle East, and Sangeeta Barde as Managing Director of Havas Life Sorento

exchange4media Staff Apr 1, 2021 7:32 PM

Here’s what marketers and agency heads have to say about Aaj Tak’s new campaign

Ruhail Amin Mar 4, 2021 8:27 AM

The authority has reportedly requested the HC to list the matter within this month

exchange4media Staff Feb 23, 2021 8:42 AM

As per their financial statements, subscription income of broadcasters grew in the range of 20-45% in the past three years. The growth was more in FY 20 than FY19

Sonam Saini Feb 16, 2021 9:05 AM

The e-tenders will be available for bidding till 23rd February 2021

exchange4media Staff Feb 12, 2021 8:37 AM

From increased consolidation to more focus on marketing automation, adlanders open up on what will drive advertising in 2021

exchange4media Staff Feb 9, 2021 9:03 AM

Brinton has launched a digital ad that points out that fighting only on the PH levels is of no use as various other aspects are as much or more important while buying a soap

Misbaah Mansuri Feb 3, 2021 8:41 AM

The league has onboarded over 35 partners across 15 countries in the year gone by

exchange4media Staff Jan 20, 2021 12:42 PM

In this new role, Arunima will drive health digital & technology vision and strategy for Havas Life Sorento

exchange4media Staff Jan 15, 2021 10:06 AM

From announcing NTO 2.0 to launching channel selector apps, TRAI had a rather eventful year

Javed Farooqui Jan 11, 2021 8:07 AM

In a chat with e4m, LaLiga MD Cachaza lets us in on the league's fruitful partnership with Facebook

exchange4media Staff Jan 7, 2021 8:50 AM

Experts will delve into the key learnings of 2020 and how brands plan on aligning ad spends in the new normal

exchange4media Staff Dec 23, 2020 9:19 AM

The Facebook published full-page newspaper ads which alleged that Apple's privacy policy will force users to pay subscription charges or in-app purchases if personalised ads stop

exchange4media Staff Dec 18, 2020 10:40 AM

Amy Astley, Divia Thani and Will Welch Appointed First Global Brand Editorial Directors at AD, Condé Nast Traveler and GQ

exchange4media Staff Dec 18, 2020 8:56 AM

Experts discussed what brand building looks like in an environment led by data

exchange4media Staff Dec 16, 2020 8:07 AM