noor
This deal is as much as anybody's, as it is mine: John Wren on Omnicom-Mudra deal?blur=25

Omnicom’s President and CEO John Wren states that the company’s controlling stake will not lead to any structural changes in Mudra, or Omnicom’s media assets, at the moment. The development will see Omnicom bring more of its brands to India.

Noor Fathima Warsia Nov 7, 2011 8:06 AM

Lintas completes Aaren Initiative acquisition?blur=25

Lintas Media Group completed the acquisition by purchasing the 50 per cent stake held by erstwhile joint venture partner Aaren Advertising. A name change is also on the cards.

Noor Fathima Warsia Nov 7, 2011 7:47 AM

We are the world: Unilever’s Harish Manwani on the markets of tomorrow – WATCH VIDEO?blur=25

In one of the first sessions at AdAsia 2011, Interpublic Group’s (IPG) CEO Michael Roth questioned Unilever’s COO Harish Manwani on what the mega trends of globalisation were, the challenges of consumers interacting with various platforms at the same time and how brands should develop new strategies and tools to market in the current environment.

Noor Fathima Warsia Nov 2, 2011 10:09 AM

We are the world: Unilever’s Harish Manwani on the markets of tomorrow?blur=25

In one of the first sessions at AdAsia 2011, Interpublic Group’s (IPG) CEO Michael Roth questioned Unilever’s COO Harish Manwani on what the mega trends of globalisation were, the challenges of consumers interacting with various platforms at the same time and how brands should develop new strategies and tools to market in the current environment.

Noor Fathima Warsia Nov 1, 2011 3:57 PM

Omnicom’s big India move: buys 51 pc stake in Mudra?blur=25

Omnicom Group is upping its stake in Anil Ambani-owned Mudra Communications to 51 per cent, which could even result in a complete takeover subsequently. With this, Omnicom would come closer to its key competitors in India, including WPP and Interpublic Group.

Noor Fathima Warsia Oct 31, 2011 1:27 PM

Noorings: The AdAsians are here...?blur=25

New Delhi is all set to host over 1,000 delegates who are here to attend AdAsia 2011. As they say, the stage is set and the show begins tonight...

Noor Fathima Warsia Oct 31, 2011 8:18 AM

Flashed Yesterday: Joy Chakraborthy to join TV Today Network as CEO?blur=25

Putting all speculations to rest, TV Today Network has announced the appointment of Joy Chakraborthy as CEO. Chakraborthy assumes charge of his new role on December 1, 2011.

Noor Fathima Warsia Oct 25, 2011 8:42 AM

Joy Chakraborthy to join TV Today Network as CEO?blur=25

 Putting all speculations to rest, TV Today Network (TVTN) has announced the appointment of Joy Chakraborthy as the CEO of the company. Chakraborthy assumes charge of his new role on December 1, 2011.

Noor Fathima Warsia Oct 24, 2011 7:48 PM

Joy Chakraborthy to join TV Today Network as CEO?blur=25

 Putting all speculations to rest, TV Today Network (TVTN) has announced the appointment of Joy Chakraborthy as the CEO of the company. Chakraborthy assumes charge of his new role on December 1, 2011.

Noor Fathima Warsia Oct 24, 2011 7:43 PM

Positive opening for History; grows factual entertainment genre?blur=25

History, the first channel from the TV18 and A+E Networks joint venture, has opened to number two position in the factual entertainment genre. More importantly, the channel has grown the genre’s viewership by 33 per cent.

Noor Fathima Warsia Oct 20, 2011 10:40 AM

AdAsia 2011: 900 delegates and counting...?blur=25

AdAsia 2011 is well on track to close in on its internal target of 1,000-1,200 delegates. The organising committee has begun this week with 900 delegates, coming from 22 countries, already locked in.

Noor Fathima Warsia Oct 18, 2011 8:31 AM

India takes centre stage in regional & global pitches...?blur=25

...Or so seems to be the sentiment of most agency networks that are busy realigning resources to strengthen their India ops, a clause that is becoming increasingly essential for advertisers when they are looking at consolidating their business in the region, or globally, with one agency partner.

Noor Fathima Warsia Oct 17, 2011 10:02 AM

Times Group innovates in pricing: experiments with ‘e-auction’ of its inventory for Diwali?blur=25

Innovation traverses across aspects such as product, communication and even pricing. The Times of India Group has chosen the pre-Diwali period to innovate in pricing, and is experimenting with online auction of specially created inventory for the Diwali period. The three-day auction ends on October 14, 2011. Arunabh Das Sharma, Executive President, The Times of India Group, elaborates.

Noor Fathima Warsia Oct 13, 2011 9:41 AM

In our network, the best work in mobile is coming from India: Norm Johnston, Mindshare Worldwide?blur=25

Mindshare believes that digital has to be fundamental to everything the agency does. In a conversation with exchange4media, Norm Johnston, Global Digital Leader, Mindshare Worldwide and Nick Seckold, Partner, Digital, APAC explained more on the agency’s approach to grow its digital expertise.

Noor Fathima Warsia Oct 12, 2011 9:00 AM

Magazine biz’s attempts to correct digital errors of the past?blur=25

Technology has played a diverse role for magazines. Where, on the one hand, digital was said to kill the magazine business, the last few years have seen technological developments such as the advent of tablets, create new opportunities for the magazine industry.

Noor Fathima Warsia Oct 12, 2011 8:38 AM

There’s no better time than now to shake hands with India: Aroon Purie @FIPP World Magazine Congress?blur=25

“It is a matter of honour and pride for us that the 38th FIPP World Magazine Congress is taking place in India,” Aroon Purie, Founding Chairman and Editor-in-Chief, India Today Group and Chairman, FIPP reiterated the fact that Indian media has arrived on the world stage, and that the Indian media space has opened up to the world, when he began his address with this statement.

Noor Fathima Warsia Oct 12, 2011 8:34 AM

Mudra Max bags World Gold Council’s media mandate?blur=25

Mudra Max has won the media mandate of World Gold Council, the market development organisation for the gold industry and the global voice of authority for gold. The incumbent agency to the account was Starcom Worldwide.

Noor Fathima Warsia Oct 4, 2011 9:43 AM

I see Delhi as the next frontier for us: Miles Young, CEO, Ogilvy Worldwide?blur=25

After establishing itself in Mumbai as a creative force to reckon with, Ogilvy India has diverted more than the usual share of attention to Delhi and also Bangalore, as the next markets where Ogilvy India would see growth from. In a conversation with exchange4media, Miles Young, CEO, Ogilvy Worldwide elaborates more on the agency’s thought process on the way forward.

Noor Fathima Warsia Oct 4, 2011 9:32 AM

‘It’s a fun thing’ at Cartoon Network; channel refreshes?blur=25

Cartoon Network has undergone a channel ‘refresh’ to signify “vibrancy and the fresh approach” of its premise - ‘It’s a fun thing’. Monica Tata, General Manager, Entertainment Networks, South Asia Turner International India elaborates.

Noor Fathima Warsia Oct 3, 2011 8:35 AM

Research should be a true indicator of India’s readership story: Lynn de Souza, RSCI Chairperson?blur=25

The Readership Studies Council of India (RSCI) has the task to provide a gold standard survey for the Indian print industry. Lynn de Souza, RSCI’s first Chairperson, is clear that research that comes from RSCI should not just be a currency, but also establish the true picture of print readership in India, which she believes is a vibrant and growing industry.

Noor Fathima Warsia Oct 3, 2011 8:17 AM