Bindass launches third edition of ‘Bindass Buddies’?blur=25

The channel will undertake large scale activations across 100 colleges in 10 cities pan India to create a buzz for the show

exchange4media Staff Mar 5, 2013 3:07 AM

OOH push for UTV Bindass’ Emotional Atyachar 4?blur=25

The campaign is currently active in markets such as Mumbai, Delhi, Ahmedabad, Indore, Lucknow and Pune

Priyanka Nair Jan 24, 2013 6:51 PM

“Reality shows form a core part of our DNA”?blur=25

In the last 4 years, reality-based formats have really worked for us, says Nikhil Gandhi, ED, Youth Network, Disney UTV Media Networks

Synjini Nandi Jan 22, 2013 7:45 PM

UTV Stars ‘Walk of the Stars’ pays tribute to Dev Anand?blur=25

UTV Stars ‘Walk of the Stars’ is a premium property that encompasses celebrities’ handprints on a customised slab and specially designed brass statues of legendary actors

exchange4media Staff Dec 5, 2012 11:01 PM

UTV Stars aims to improve India – China ties?blur=25

UTV Stars in association with Carnival Media has created ‘The India – China Music Festival 2012’ – a confluence of Chinese sound & Indian music

Synjini Nandi Nov 23, 2012 6:58 PM

Bindass leverages social media for new show ‘Video Wars’?blur=25

With this show, the channel seeks to bring user generated content to life on television. The show premiered on November 19 in the 7 pm slot

exchange4media Staff Nov 21, 2012 9:24 PM

UTV Bindass rests less with ‘Superdude’?blur=25

The campaign, which is based on ‘play more rest less’ quotient, is spread across OOH, on-ground, TV, digital & merchandising

Synjini Nandi Nov 7, 2012 7:59 PM

UTV Stars banks on outdoor to promote ‘Live My Life’?blur=25

The channel has used a mix of traditional OOH formats. The initiative is highly focussed in cities such as Mumbai, Delhi, Kanpur, Bangalore, etc.

Priyanka Nair Oct 17, 2012 8:35 PM

Quick five with Disney UTV’s Nikhil Gandhi?blur=25

“Our vision is to establish UTV Stars as the ultimate destination for Bollywood,” says the ED of Youth Channels, Media Networks, Disney UTV

Synjini Nandi Oct 16, 2012 7:37 PM

Elusive Youth make channels change avatar?blur=25

Channels today are experimenting with various programming content in addition to music, as ‘hybridisation’ of content becomes the buzzword

Synjini Nandi Jul 9, 2012 9:50 PM

UTV ties up with IIFA for ‘Walk of the Stars’?blur=25

The association of UTV Stars' property 'Walk of the Stars' and IIFA will be unveiled at the forthcoming IIFA Awards in Singapore

exchange4media Staff Jun 8, 2012 9:00 PM

UTV Stars gets off to a good start?blur=25

Bollywood entertainment channel UTV Stars has shown significant growth since its launch and according to the broadcaster, is already delivering on its channel position.

exchange4media Staff Sep 24, 2011 9:00 AM

TapRoot & Motivator add UTV Stars to their kitty?blur=25

UTV Stars, the newly launched Bollywood channel from the Broadcasting division of UTV, has roped in Taproot India and Motivator as its creative and media agencies, respectively. A campaign is slated to go on air from August 1, 2011, which will span various platforms such as TV, web, mobile and on ground.

exchange4media Mumbai Bureau Jul 27, 2011 12:24 PM

Rejig at UTV: Keith Alphonso appointed as Biz Head for Bindass?blur=25

UTV Broadcasting has appointed Zoom’s Keith Alphonso as Business Head for Bindass. Nikhil Gandhi, who was so far the Business Head of Bindass, would continue as Ad Sales Head for the Network and would also be Business Head for UTV’s upcoming mass specialty channel.

exchange4media Mumbai Bureau Mar 23, 2011 10:05 AM

What does the youth want – channels share their expertise?blur=25

A TG as erratic as the youth is difficult to decipher and needs constant tracking. Music/ youth channels like MTV, Channel [v] and Bindaas have taken the lead in demystifying this segment. exchange4media takes a look at their initiatives.

Fatema Rajkotwala Jan 12, 2011 8:08 AM

Kanika Saxena quits UTV Bindass as AVP, Marketing?blur=25

Kanika Sharma has put in her papers at UTV Bindass, where she was AVP, Marketing. She was with the channel for nearly two years and was reporting to Business Head, Nikhil Gandhi.

exchange4media Staff Oct 14, 2010 7:50 AM

Nikhil Gandhi gets additional responsibility of Business Head at UTV Bindass?blur=25

Along with managing his current role of VP and Network Head Sales, UTV Broadcasting, Nikhil Gandhi will now also be the Business Head of UTV Bindass. Heather Gupta, who was holding this position earlier, will now continue to be the Vice President, HR for the UTV Group.

exchange4media Mumbai Bureau Mar 20, 2010 8:45 AM