neville-medhora
Rewind 2016:Ad campaigns that courted social media backlash this year

Brands like Ola, Havells, Jack & Jones and Paytm came under social media scanner because of their controversial or ‘sexist’ creatives

Sarmistha Neogy Dec 26, 2016 8:13 AM

Brands get trendy being on social; use online influencers to grab eyeballs

The role of social media influencers is on the rise these days as brands increasingly count on them to generate conversation and grab eyeballs

Sarmistha Neogy Jun 3, 2016 8:06 AM

Rage Communications appoints Neville Medhora as Head of India Business

Medhora joins Rage Communications after a twenty-year journey that traversed across most of the leading advertising agencies in India

exchange4media Staff Apr 20, 2016 12:34 PM

Rediffusion Y&R bags creative duties of Tata Motors’ Revotron petrol engine

The account was won following a multi-agency pitch. Rediffusion Y&R has worked closely with Tata Motors to launch a nation-wide campaign to showcase the new Revotron engine as a prelude to the launch of its new cars Zest and Bolt

exchange4media Staff Jul 9, 2014 8:02 AM

Rediffusion Y&R bags creative duties of Tata Motors’ Revotron petrol engine

The account was won following a multi-agency pitch. Rediffusion Y&R has worked closely with Tata Motors to launch a nation-wide campaign to showcase the new Revotron engine as a prelude to the launch of its new cars Zest and Bolt

exchange4media Staff Jul 8, 2014 6:25 PM

Rediffusion Y&R appoints V Chandrasekhar as Biz Head, Mumbai

Venugopal Chandrasekhar has been appointed as Business Head for Rediffusion Y&R, Mumbai. His last assignment was with Bates 141.

exchange4media Mumbai Bureau Jul 7, 2011 8:36 AM

Rediffusion Y&R new hires; leadership ops restructured

Strengthening its strategic leadership, Rediffusion Y&R has made two key appointments to lead the Mumbai and Southern operations – Amitava Sinha has been made COO - East & South, while Neville Medhora is VP – Mumbai.

exchange4media Mumbai Bureau Apr 1, 2011 9:47 AM