Ranbaxy has handed over the creative duties for its OTC (over the counter) pain relief brand Volini to Everest Brand Solutions. About eight agencies had taken part in the pitch process, which included Law & Kenneth, DDB Mudra and incumbent Saatchi & Saatchi, among others.
TAM Media Research has issued a statement in response to NBA’s demand for monthly reporting of news channels data and the expected deadline of October 2011 to achieve this. TAM has said, “Till the time we receive a formal overall approval from all stakeholders of the TAM database, no decisions on the change in current frequency of reporting will be taken”.
Amid intense deliberations and dilemmas, the distinguished Jury for the e4m News Broadcasting Awards, under the Chairmanship of Shekhar Gupta, finalised the names of the winners in various categories. The Jury panel met in Delhi on August 11, 2011 to deliberate on the entries. All eyes are now on August 27, 2011, when the winners will be felicitated at a glittering ceremony in Delhi at The LaLit.
The American National Basketball Association has become the second sports league after the IPL to partner with the Times Group for digital media content. The Times of India website will have a dedicated NBA section, which will provide daily updates of the latest NBA news, scores and columns by Times Group journalists.
The Dentsu India Group announced today the appointment of Titus Upputuru as Executive Creative Director, Dentsu Marcom. In his new role, Titus will lead the agency’s creative efforts on Honda (cars and bikes), Sharp and new businesses. Based out of Delhi, Titus will report in to Hiroshi Omata, Chief Operating Officer, Dentsu Marcom.
Following an evening of high drama, ICC has agreed to lift the ban on coverage of the World Cup Final by news channels after initially not agreeing to do so. It may be recalled the earlier in the evening the Broadcast Editors’ Association (BEA) had called upon ICC President Sharad Pawar to review the ban decision.
The News Broadcasters Association has provided a single platform for viewers to file their complaints with the assurance that serious complaints would be considered and acted upon effectively. exchange4media takes a look at how viewers’ feedbacks and complaints shaped programming of channels in 2010.
The Government was likely to implement content regulation in three tiers for news channels, said Uday Kumar Varma, Special Secretary, MIB, at the three-day Convergence India 2010 conference that got underway in Delhi on March 24. While the first two tiers will be offered for self-regulation, the third tier will be an independent autonomous body.