Chase profiles and not eyeballs to market your brand: Ashok Venkatramani?blur=25

Brands need to start defining the kind of audience profiles they want to reach and target sharply, says MCCS CEO Venkatramani, who spoke at the launch of Businessworld Marketing WhiteBook

Abid Hasan Jul 2, 2015 8:30 AM

TRAI releases a list of Do's and Don'ts for LCOs and MSOs?blur=25

The regulator has highlighted CAFs and STBs should be the main focus in the Do’s list of DAS and strongly recommends not to activate STBs before entering the details of customer and his choice of channels

exchange4media Staff May 14, 2015 9:15 AM

DEN cable subscription income grows by 25% in FY 2015?blur=25

Continuing with plans to digitize the analog cable subscriber base, DEN seeded additional one million boxes in FY’14-15. This takes the digital subscribers base to 7 million out of a total 13 million subscribers

exchange4media Staff May 12, 2015 8:34 AM

Reliance Jio to venture into MSO market?blur=25

Reliance Jio Media has applied for a pan-India cable MSO license, according to media reports

exchange4media Staff Jan 15, 2015 9:03 AM

 MIB extends MSO registration deadline in Phase 3 areas?blur=25

The deadline for the application of multi system operator (MSO) registration in Phase 3 areas has been pushed forward to February 6, 2015.

exchange4media Staff Jan 9, 2015 1:29 PM

MIB holds 2nd Task Force meeting for Phases III & IV of digitisation?blur=25

It was stated that with the emphasis on 'Make In India', and the fact that indigenous STB manufacturers have the capacity to deliver the required quantity of STBs, supply orders may be placed with them in advance

exchange4media Staff Nov 25, 2014 8:28 AM

One advantage of new RIO is that carriage fees will go away: Uday Shankar?blur=25

Uday Shankar, CEO, Star India talks about how all stakeholders will benefit from the new RIO

Priyanka Mehra Nov 14, 2014 8:25 AM

How Star's new RIO is a game changer for the broadcast industry?blur=25

Star India CEO Uday Shankar speaks to exchange4media exclusively on why MSOs are resisting Star's new RIO, the risk taken by the channel to better the broadcast industry, how it effects the end consumer, and is a true game changer for the industry

Priyanka Mehra Nov 14, 2014 8:23 AM

 MIB declares Dec 21 as deadline for Phase III applications for MSOs?blur=25

MIB notice also said that Phase III of digitisation is to be completed by December 31, 2015 in the remaining Municipal Corporations and Municipalities

exchange4media Staff Nov 7, 2014 1:12 PM

Star India revised RIO for all its channels to MSOs?blur=25

The network expects the move to will result in openness in pricing for consumers and empower both, the viewers and platforms

exchange4media Staff Oct 28, 2014 5:22 PM

Telangana MSOs face MIB heat for not reinstating TV9 channel?blur=25

TDSAT has asked the MIB to cancel the licenses of all MSOs for failing to follow its directions to carry TV9 news channel, which was taken off air on June 16 following the CM satire controversy

Deepa Balasubramanian Oct 20, 2014 8:01 AM

I&B Min calls for Indian set top boxes at DAS Task Force meeting?blur=25

I&B Minister Prakash Javadekar insisted that the process of digitisation should give options to consumers, affordable rates and include Indian set top boxes in the equation

Abid Hasan Oct 9, 2014 7:03 PM

Home Ministry streamlines process for getting security clearance by MSOs?blur=25

The Ministry of Home Affairs has devised a new format for furnishing details in respect of applicant MSO companies and directors/ key executives of their companies for providing the requisite security clearance

exchange4media Staff Sep 18, 2014 11:15 AM

High kickbacks on carriage fees hurt TV industry: EY M&E Fraud Survey?blur=25

Carriage fees have been a contentious issue between broadcasters and MSOs and LCOs; 83 per cent of the respondents said kickbacks were a key concern in the industry; M&E industry sees 56 per cent rise in fraud and corruption

Collin Furtado Sep 18, 2014 8:30 AM

TRAI pulls up MSOs, LCOs over non-compliance of norms?blur=25

The Authority has sought comments from MSOs and their linked LCOs on penalising those who do not obey norms on billing and issuing receipts

exchange4media Staff Aug 29, 2014 9:14 AM

I&B Ministry cautions MSO applicants about false claims on license procedures?blur=25

The Ministry has advised MSO applicants to avoid dealing with unauthorised persons approaching them with false claims of expediting license procedures. Ministry reassured transparency on its end in issuance of MSO licenses

exchange4media Staff Aug 7, 2014 8:00 AM

MIB holds talks with MSOs to iron out various issues?blur=25

The Ministry of Information & Broadcasting organised its ninth open house meeting, which was attended by 12 leading MSOs. Among the key issues discussed was the issue of getting security clearance from the MHA

Abid Hasan Jul 25, 2014 9:17 AM

MediaPro split likely to benefit MSOs??blur=25

With the MediaPro split there is a possibility that more content aggregators might emerge in the market. The implications are likely to affect the MSOs and are expected to give them better bargaining power

Abhinav Trivedi Jun 4, 2014 9:02 AM

TRAI issues directions to MSOs in DAS areas over subscriber bills?blur=25

The directions are issued to ensure delivery of individual subscriber bills, provide option for online bill payment and electronic acknowledgement to subscribers for receiving the payment

exchange4media Staff May 29, 2014 8:00 AM

American Tourister campaign shows how to 'Live Fashionable'?blur=25

Conceptualised by Taproot India, the four-film campaign seeks to enhance luggage brand's current global positioning of young, international and colourful

exchange4media Staff May 3, 2014 11:05 AM