mondelez-india
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Mondelez India recently announced the launch of its new innovation Cadbury 5Star 3D, a premium offering in the countline segment. Cadbury 5Star 3D is a crunchy, chewy, chocolaty bar that promises the consumers to ‘Get Lost at a Different Level’

exchange4media Staff Dec 23, 2017 9:18 AM

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While some campaigns predictably targeted youth, others were a refreshing change by lauding unsung heroes and taking up environmental causes

exchange4media Staff Aug 8, 2017 7:49 AM

Brands tug at heartstrings with Eid-ul-Fitr campaigns?blur=25

From situational humour to togetherness and positivity, brands roll outheart-warming campaigns celebratingEid-ul-Fitr

exchange4media Staff Jun 24, 2017 9:07 AM

Mondelez India launches new TVC for Cadbury Choclairs Gold?blur=25

The “Mooh bandh rakhne ka double” campaign celebrates the power of ‘double chocolatey’ blast found in Cadbury Choclairs Gold

exchange4media Staff Feb 25, 2017 8:16 AM

Mondelez India Launches a Marketing Campaign for Cadbury Fuse?blur=25

The new campaign includes a new TVC, extensive sampling activities and digital & OOH initiatives

exchange4media Staff Dec 3, 2016 8:12 AM

Cadbury Dairy Milk launches new limited edition flavors on Friendship Day?blur=25

The launch of the limited edition Cadbury Dairy Milk is supported by a 360-degree communication campaign that includes a new TVC, as well as outdoor, print and digital campaigns targeting the brands core target audience i.e. youth

exchange4media Staff Aug 6, 2016 8:22 AM

Posterscope India launches extensive OOH campaign for “Cadbury Bournvita Biscuits?blur=25

With the core objective of the campaign centred around building awareness of the launch of this new offering, Posterscope used the product tag line ‘Subah ka Biscuit’ in its communication to showcase the product as a morning breakfast snack. The campaign aimed to reach out to the mothers of children aged five and fifteen years across Sec A & B

exchange4media Staff Jun 20, 2016 2:55 PM

It is a mistaken notion that process is a barrier to creative: Chandramouli Venkatesan Mondelez @Goafest 2016?blur=25

Chandramouli Venkatesan, Managing Director, Mondelez India spoke about ‘Three things which agencies need to do to make themselves better’ during a discussion that focused on the client-agency equation

Sarmistha Neogy Apr 8, 2016 7:59 AM

Video: Innovation is not one person’s job, but that of the entire organisation: Anuradha Aggarwal?blur=25

Aggarwal, Category Director-Biscuits at Mondelez India Foods, talks about the importance of innovation in marketing and digital media as a marketing tool

Collin Furtado Feb 12, 2015 8:51 AM

Cadbury India is now Mondelez India Foods?blur=25

The change in name of Cadbury is in line with the gradual changeover of the name of all subsidiaries of Mondelez International globally and there will be no impact on product names or brands

exchange4media Staff Apr 22, 2014 9:28 AM