mobilox-innovations
Making augmented reality work for marketers?blur=25

exchange4media takes a look at the Indian augmented reality landscape and highlights how marketers can get around the glitches to make the most of the medium

Saloni Surti Jul 30, 2013 7:58 AM

Want to run a successful political campaign? Turn to mobile marketing?blur=25

With factors such as increasing users, cost effectiveness and trust factor through voice services, mobile has emerged as a strong medium for political marketers

Saloni Surti Jul 9, 2013 9:08 AM

Video: Abhijit Saxena on Mobilox bagging Best Digital Start-up of the Year?blur=25

In the fast-paced digital industry, winning an award is indeed an honour, says the Founder & CEO of Mobilox Innovations. The agency won 4 Golds and 1 Silver @IDMA 2013

Saloni Surti Jun 26, 2013 8:33 AM

ibs, MTV & Mobilox shine @IDMA 2013; VSS Mani is Person of the Year?blur=25

ibs awarded Agency of the Year, Mobilox Innovations is Best Digital Start-up, MTV is Best Client; VSS Mani conferred with IDMA Digital Person of the Year award

Saloni Surti Jun 26, 2013 7:35 AM

Viewer engagement sees 10-fold jump with missed calls?blur=25

Voting for favourite contestants on reality shows through a missed call has resulted in larger reach due to convenience & no cost hassles

Saloni Surti May 28, 2013 8:38 PM

Viewer engagement sees 10-fold jump with missed calls?blur=25

Voting for favourite contestants on reality shows through a missed call has resulted in larger reach due to convenience & no cost hassles

Saloni Surti May 28, 2013 8:38 PM

Is mobile the next television??blur=25

With online streaming of TV content & customisation, convenience provided by the platform, can mobile (now second screen) become the primary medium?

Saloni Surti May 23, 2013 9:43 PM