IndusInd Bank pumps in Rs 15-20 cr for campaign?blur=25

IndusInd Bank’s campaign focuses on innovative services, based on the philosophy of responsive innovation. RK Swamy BBDO, Media Direction are the AoRs

Priyanka Nair Feb 6, 2012 8:22 AM

Indian Readership Survey – An analysis by RK Swamy Media Group?blur=25

With the Q4 results of IRS released last week, RK Swamy Media Group takes a detailed look at Indian Readership Survey, the key findings and future prospects with a comprehensive analysis…

Srabantika Basak (Neogi) Mar 23, 2011 11:36 AM

RK SWAMY ropes in Tejal Shastri for Media Direction?blur=25

RK SWAMY Media Group has appointed Tejal Shastri as Senior Media Director for Media Direction.

exchange4media Staff Feb 23, 2011 7:47 AM

Media Direction wins business worth Rs 100 cr in 3 months?blur=25

Media Direction, the specialist media services wing of RK Swamy Media Group, has won business worth Rs 100 crore in the last three months. Les Margulis, President, RK Swamy Media Group/ Media Direction, said that the group was focussing on 20 per cent growth in 2010 and targeting clients with media budgets ranging from Rs 5-50 crore.

Pallavi Goorha Kashyup Apr 2, 2010 8:23 AM

Vizeum wins Amrutanjan media biz?blur=25

Aegis Media’s Vizeum India has been appointed the media AoR for Amrutanjan. The incumbent on the business was Media Direction. Industry sources peg the business in the vicinity of Rs 15 crore. Vizeum officials have confirmed the development to exchange4media.

Tasneem Limbdiwala Feb 10, 2010 6:55 AM