mccann
Cannes Lions 2017: Winners in five categories announced, India bags 3 Gold, 2 Silver, 2 Bronze

India won seven awards in the Promo Lions, Print and Publishing Lions, PR Lions, Outdoor Lions and Glass Lions categories announced on Monday evening

exchange4media Staff Jun 21, 2017 8:29 AM

Cannes Lions 2017: India bags 8 entries in Direct Lions shortlist

Leo Burnett India, McCann Worldgroup India, Taproot Dentsu, and Ogilvy and Mather India have made the cut

exchange4media Staff Jun 20, 2017 1:18 PM

Cannes Lions 2017: O&M India wins Outdoor Lions Gold for Savlon Healthy Hands; 'Proud of my team, client,' says Piyush Pandey

McCann Worldgroup India wins a Silver. A total of 110 winners were announced in this category. India had 13 shortlisted entries.

Srabana Lahiri Jun 20, 2017 7:42 AM

Flashed Yesterday: Cannes Lions 2017: 13 Indian entries on Outdoor Lions shortlist

McCann Worldgroup India, Ogilvy and Mather India, Ogilvy and Mather, Gurgaon, Rediffusion Y&R Mumbai and Leo Burnett India make the cut

exchange4media Staff Jun 18, 2017 1:37 PM

2017 APAC Effie Awards winners announced; Publicis and BBDO India win Gold

TLG India, MullenLowe Lintas Group, BBDO India, Ogilvy India, TBWA\India win Silver; Ogilvy India, McCann Worldgroup India, MullenLowe Lintas Group, Medulla Communications, Ogilvy & Mather win Bronze

exchange4media Staff Apr 24, 2017 8:51 AM

'Cartons Le Aao, Classroom Banao' urges Mumbaikars to recycle used Tetra Pak cartons

Tetra Pak has tied up with McCann Health India for this multi-city recycling initiative

exchange4media Staff Apr 19, 2017 8:10 AM

McCann most awarded agency from India at Adfest 2017

McCann Worldgroup, India, won a Grand Lotus, 2 Gold, one Silver, and 4 Bronze

exchange4media Staff Mar 27, 2017 1:39 PM

Snapdeal launches five new commercials to help 'Unbox your Style'

Taking forward the brand narrative on Unbox Zindagi, these films explore moments where fashion is instrumental to defining a new phase of life, says Kanika Kalra, Vice President - Marketing, Snapdeal and FreeCharge

exchange4media Staff Mar 16, 2017 8:05 AM

Kapil Batra, Puneet Kapoor take on larger responsibilities at McCann Worldgroup India

Kapoor has moved in to helm the creative in Bangalore while Batra has moved to the position of the Creative Head for McCann Delhi operations

exchange4media Staff Feb 22, 2017 2:48 PM

BBDO India (Mumbai) is the most creative agency in India: Gunn Report India

The Gunn Report is an annual ranking of creative agencies across the globe based on their performance at 45 creative awards shows using a proprietary point system.

exchange4media Staff Feb 3, 2017 8:43 AM

MullenLowe Lintas Group retains title of  EFFIE  Agency of the Year

The Advertising Club (TAC) India hosted the 16th edition of the “EFFIE AWARDS INDIA 2016” in Mumbai with over 1000 people from across the industry attending the prestigious event

exchange4media Staff Dec 17, 2016 8:42 AM

Mediacom Communications, Nestle lead the pack at Indian Marketing Awards 2016

exchange4media celebrated the best and brightest work seen in marketing at the annual Indian Marketing Awards held in Delhi today

exchange4media Staff Dec 5, 2016 9:58 PM

Paytm withdraws ad on demonetisation following social media backlash

Twitteratis took offence in the content of the ad, as a result of which, the brand withdrew its ad and came up with their latest campaign titled - ‘ATM nahi, Paytm Karo!’

exchange4media Staff Nov 15, 2016 8:09 AM

Donald Trump mouthing Modi-like slogan fails to impress original campaign creators, Piyush Pandey and Prasoon Joshi

Both Pandey and Joshi are not giving too much importance to Trump’s latest promo, “Abki baar Trump sarkar”

Saif Ahmad Khan Oct 28, 2016 8:19 AM

#SkoreChampion Song ft. DJ Bravo & Chris Gayle premieres on YouTube

The Indian rendition of the song features brand ambassadors Dwayne Bravo & Chris Gayle and has crossed 372,948 views on YouTube while also trending on Twitter

exchange4media Staff Oct 25, 2016 12:16 PM

Puneet Kapoor moves to McCann Bangalore

Kapoor started his career with Saatchi & Saatchi Delhi in 1997. In his career spanning 19 years, he has worked with agencies like Leo Burnett, Enterprise Nexus, Ogilvy, McCann, ElevenBrandworks& BBH before joining McCann

exchange4media Staff Oct 8, 2016 12:01 PM

McCann India wins big at Asia Pacific APPIES 2016

McCann’s gold winning work included the much successful re-launch campaign for Maggi, the ‘Light up a village’ campaign for Western Union and thecCulture-inspired idea of ‘Dettol KaDhula’ to promote hygiene in India

exchange4media Staff Sep 20, 2016 1:07 PM

Print is the genesis of all forms of (creative) writing: Prasoon Joshi

Veteran ad man Prasoon Joshi was honoured with the Legend of the Year felicitation at exchange4media's INK Awards 2016. We caught up with him to get his thoughts on the significance of print advertising.

Abhinn Shreshtha Sep 15, 2016 8:04 AM

MY FM releases booklet on radio marketing at ICMA'16

On the occasion of exchange4media’s inaugural Indian Content Marketing Awards, MY FM released ‘R(e)volution of Radio’, a booklet on the importance of radio in a brand’s marketing strategy

exchange4media Staff Sep 1, 2016 8:25 AM