mccann
Winkin’ Cow

The rap song-based animation film has been conceptualised by McCann World group for Britannia

exchange4media Staff Apr 30, 2019 2:06 PM

MattEastwood

Eastwood, Global Chief Creative Officer, McCann Health, spills the beans on the power of advertising and how marketers can make a lasting global impact through their ad campaigns

Noel Dsouza Apr 15, 2019 8:22 AM

ITC Foods

The campaign reminds us that this masala is an excellent elixir of traditional spices and will be reminiscent of their mother’s special recipe blend

exchange4media Staff Mar 25, 2019 6:53 PM

Alpenliebe

The new campaign for Alpenliebe Chatpata has been conceptualised by McCann Worldgroup and is being aired across leading TV and digital channels

exchange4media Staff Mar 19, 2019 2:12 PM

Pitch CMO 2019 Panel 2

Our panel of experts discussed how adopting individualisation is the marketing mantra to follow

exchange4media Staff Mar 8, 2019 8:28 AM

Amitesh

Rao was till recently Executive Director at TBWA\ India managing the Delhi operations and additionally he was MD of Nissan United India

exchange4media Staff Mar 7, 2019 11:06 AM

Pitch CMO Summit 1

At the 11th edition of the Pitch CMO Summit, panel experts from McCann World Group India, Grofers, Haier India, JetPrivilege, Nykaa, Syska Group, HT Media among others to speak

exchange4media Staff Mar 5, 2019 9:02 AM

WARC

McCann Worldgroup-Delhi has topped creative agency ranking while Saregama Carvaan adjudged the most effective marketing campaign

exchange4media Staff Mar 4, 2019 8:51 AM

Kingfisher

TV and digital together accounts for our overall IPL sponsorship, and that forms about 60 per cent of our ad spends, says Singh, Divisional Vice President – Marketing, United Breweries Ltd

Misbaah Mansuri Jan 24, 2019 8:09 AM

PrasoonJoshi

Joshi, CEO and CCO McCann Worldgroup India and Chairman, McCann Worldgroup Asia Pacific, spoke to exchange4media on the agency model, lack of diversity on international award juries and more.

Venkata Susmita Biswas Jan 14, 2019 8:24 AM

McCann Workdgroup Effies

McCann Worldgroup India, HUL, Ogilvy and The Womb on winning big at EFFIE Awards India 2019

exchange4media Staff Jan 14, 2019 8:02 AM

Prateek bhardwaj

Bhardwaj is among the most awarded copywriters in India and has worked on campaigns for Nescafé, Mastercard, Ministry of Health, India among others

Neeta Nair Jan 2, 2019 5:12 PM

Mayur Hola

Hola worked with the agency for more than five years as Executive Creative Director and EVP in Delhi

exchange4media Staff Dec 19, 2018 9:13 AM

coke

The incumbent agency is Interactive Avenues of IPG Mediabrands

exchange4media Staff Dec 19, 2018 8:05 AM

AshishChakravarty

He will report directly to Prasoon Joshi, Chairman McCann Asia Pacific & CEO & CCO McCann Worldgroup India

exchange4media Staff Dec 7, 2018 8:39 AM

IBC 2018

Experts from Cars24, Volkswagen, IPG Mediabrands, Zee Media, Philips, GSK Consumer Healthcare, GE, MediaKeys India among others will deliver talks at Leela Ambience, Gurugram tomorrow

exchange4media Staff Nov 28, 2018 8:29 AM

Conceptualised by McCann Mumbai, the campaign aims to build awareness about the link between belly-fat and the risk of heart disease

exchange4media Staff Oct 1, 2018 3:14 PM