Guest Column: Nishant Chaudhary, Co-Founder of Nikulsan explains how social media profiling makes it easy for businesses to reach their target and enlighten people about their services

Nishant Chaudhary 01-March-2019

Sah, Innovation Lead- Creative & Technology, Isobar, talks about storytelling in the digital era, content marketing trends and more

Anjali Thakur 28-February-2019

The brand aims to target working professionals in the Rs 80,000 - Rs 1,00,000 monthly income band, and expects a growth of around 7-9 per cent over the next year

Rasika Kiran Upasani 27-February-2019

According to ESP Properties, GroupM’s sports and entertainment marketing agency, ad spends in sports and entertainment marketing are expected to grow and evolve in 2019

exchange4media Staff 26-February-2019

The award-winning campaign by Dubai’s Department of Tourism and Commerce Marketing adopts a new style in its approach to provide audiences with more compelling reasons to visit and revisit Dubai

exchange4media Staff 25-February-2019

Budget Optimizer is a real-time marketing analyzer tool that is built on real-time data stream to address complex econometric trends and help predict market behaviour for growth

exchange4media Staff 25-February-2019

WittyFeed comes on board as digital media partner on all of Volunteer4India’s current and future initiatives

exchange4media Staff 22-February-2019

At the 44th IAA World Congress in Kochi, the Chief Marketing Officer of Alibaba talks about their data-driven new marketing suite called uni-marketing

Tasmayee Laha Roy 22-February-2019

Held at ten locations across the state, the event was executed by ZtoA Marketing Solutions, and was designed in a manner to keep the tractor owners busy and happily engaged

exchange4media Staff 21-February-2019

Happy Marketer’s India offerings will be integrated with Merkle Asia Pacific and help widen the base for the brand in India

exchange4media Staff 21-February-2019

The mandate was won following a multi-agency pitch, and will be operated out of the Social Kinnect Mumbai office

exchange4media Staff 20-February-2019

In 2018, the two-wheeler segment used the television medium to reach consumers and the most advertised two-wheeler brand was Honda Motorcycle & Scooter India

Anjali Thakur 20-February-2019

Sandeep Juneja, Vice President - Commercial, DHL Express India, talks to exchange4media about the challenges of advertising a logistics brand to consumers

Venkata Susmita Biswas 19-February-2019

A panel discussion on the ‘Opportunities and Challenges faced by advertiser while Advertising on News Channels’ at the 2019 edition of the exchange4media News Next conference

exchange4media Staff 18-February-2019

Guest Column: Deeptanshu Bansal, Founder & CEO of The Brand Bee tells us how to win over the client's trust in a short time despite many competitors in the industry

Deeptanshu Bansal 13-February-2019

AMO is an electric mobility solutions company. The agency will extend the brands presences in Digital, Print & Outdoor campaigns

exchange4media Staff 12-February-2019

Bagchi is the former National Head of Quasar Media, a WPP/GroupM agency

exchange4media Staff 12-February-2019

Guest Column: Prateek Kumar, CEO & MD, NeoNiche Integrated Solutions Pvt. Ltd tells us more about how experiential marketing can enhance customer perception and strengthen brand essence

Prateek Kumar 12-February-2019

The offer is valid till 15th March, 2019. Devotees also get the chance to replace their bags with brand new Aristocrat bags at exciting discounts

exchange4media Staff 11-February-2019

COMvergence is an independent, international research company collecting and analyzing data from the global marketing services groups and the marketplace

exchange4media Staff 08-February-2019