marketing
vivoZee

The smartphone brand will leveraging the digital advertising solutions offered by Zee5

exchange4media Staff Aug 14, 2019 12:25 PM

Usha International

Tewari, President, Marketing at Usha International, on the brand’s new range of fans and campaign featuring the Formula 1 racer 

Noel Dsouza Aug 14, 2019 8:59 AM

Socia Media Influencers

Experts believe that unlike celebrities, these influencers are giving brands a greater reach at affordable rates

Shreshtha Verma Aug 12, 2019 8:43 AM

manyavar

To strengthen the brand’s online presence and consumer base, Admitad will manage affiliate duties and programs for Manyavar

exchange4media Staff Aug 8, 2019 2:29 PM

eventIndustry

Tapping the industry growth of 17 per cent, government will soon be tying up with local players and monetize the city’s resources and heritage sites

Nafisa Shaheen Aug 8, 2019 8:05 AM

Juice

The agency will give the brand a fresh look and pomp in the social media universe

exchange4media Staff Aug 7, 2019 2:40 PM

Roca

Prior to joining Roca Bathroom Products, he was handling the bi-cycle business of TI Cycles for North, West and East Markets as National Business Head

exchange4media Staff Aug 6, 2019 5:40 PM

BNI

Misner, Founder of BNI, talks about key principals of referral networking, and personal and professional development, BNI's market growth and the way ahead

Priyaankaa Mathur Aug 2, 2019 2:48 PM

Taco

The Marketing Head says the brand plans to make India Taco Bell’s largest market outside the US

Dolly Mahayan Aug 1, 2019 8:26 AM

VKCNoushad

VKC Noushad, Managing Director, u4ic International Pvt Ltd, on how the group is strengthening its brand image, signing Aamir Khan as brand ambassador, their marketing plan and more

Neethu Mohan Jul 30, 2019 9:07 AM

GowthamanRagothaman

The firm is said to have been created in collaboration with blockchain company Zilliqa

exchange4media Staff Jul 30, 2019 8:46 AM

Alexa

It's time brands build in compatibility with devices such as Google Home and Alexa so that their customers can seamlessly and effortlessly consume their products or services

Nafisa Shaheen Jul 30, 2019 8:05 AM

ixigo

The travel platform's info-commercial video on ‘Stuff you can take from hotels’ has gone viral

exchange4media Staff Jul 29, 2019 3:48 PM

watsapp

As WhatsApp does not yet support brands to advertise, marketers are creating engaging content in the form of GIFs and stickers to reach target audience

Tasmayee Laha Roy Jul 29, 2019 8:23 AM

Byju

The personalised learning app has finalised plans to hit international English speaking markets like the US and the UK, says Atit Mehta, Head of Marketing, BYJU’S

Tasmayee Laha Roy Jul 29, 2019 8:21 AM

influencer

The figures represent about 15 percent of what the report predicts will be an $8.5 billion market this year in spending on global influencer marketing

exchange4media Staff Jul 26, 2019 8:53 AM

Dentsu

This has been said by CMOs in a survey conducted by Dentsu Aegis Network in 10 markets, including Australia, China, and Japan in Asia Pacific

exchange4media Staff Jul 25, 2019 2:00 PM

Facebookimage

The number of daily active users stood at 1.59 billion and the number of monthly active users was 2.41 billion

exchange4media Staff Jul 25, 2019 9:46 AM

Chandrayan

Vicks, KFC, Bookmyshow, Manforce, Sony, Café Coffee Day set the social media on fire by expressing their pride and happiness for the country through quirky creatives

Nafisa Shaheen Jul 24, 2019 8:32 AM