marketing

Samyukta Ganesh Iyer, Head of Marketing, Baskin Robbins India, talks about the brand’s latest campaign, the role digital is going to play for the brand this year, new products and more

Neethu Mohan 16-April-2019

Ahuja, Head - Marketing of TCNS Clothing that has brands such as W, Aurelia & Wishful, believes e-commerce will continue to capture incremental demand away from unorganised retail

Dolly Mahayan 15-April-2019

On the last day of Goafest 2019, Kemish, Co-Founder, Disrupt Marketing & Brandtrepreneur, spoke about how brands need to understand human connections in today’s digital age

Moumita Bhattacharjee 15-April-2019

Dube was earlier with Zee News as Vice President-Programming

exchange4media Staff 12-April-2019

The Tech Company will be headed by Praveen Rao and will develop several IP platforms to bridge offline customer experience with the digital and online world

exchange4media Staff 10-April-2019

At YouTube’s annual flagship event Brandcast, CEO Susan Wojcicki said India has 265 million monthly active users

exchange4media Staff 10-April-2019

The investment from GoQuest Media Ventures will allow the Digibooster team to grow the business by utilizing GQMV’s network of clients, industry connections and employees

exchange4media Staff 09-April-2019

Tolani has been with CEAT for over 13 years and has experience in domains such as: After Market Sales, Supply Chain, Strategy and Strategic OEM Partnerships

exchange4media Staff 08-April-2019

Aims to power transactions on its flagship product, DAN Data Labs

exchange4media Staff 05-April-2019

The Indian Digital Media Awards 2019 will be held on June 27 and 28 at The Taj Lands End in Mumbai

exchange4media Staff 04-April-2019

SilverPush currently serves clients in eight Asian markets including India, Indonesia, Thailand, Malaysia, the Philippines, Vietnam and now, Hong Kong

exchange4media Staff 02-April-2019

Ashutosh Harbola, CEO & Co-founder of Buzzoka spoke about emerging trends, how social media influencers will shape the elections, new-age influencers and more

Anjali Thakur 01-April-2019

Gozoop has retained the team's digital mandate for the fourth consecutive year and will take charge of the digital and content creation duties for the brand throughout this IPL season

exchange4media Staff 28-March-2019

From ‘trending’ to ‘hot & viral’ to ‘gossips’, the platform has a dedicated corner for new-age content

exchange4media Staff 28-March-2019

In the beginning, the focus will be on women-oriented and real estate inventories

exchange4media Staff 28-March-2019

In the survey conducted for the report, 53% respondents believe that mobile ads are more effective in reaching the right target audience

Dolly Mahayan 27-March-2019

Faye D’Souza, Shereen Bhan, Priya Nair and Sonali Dhawan among other toppers this year in the list of the industry’s top women achievers

exchange4media Staff 26-March-2019

At HTC Vive, Sandil was Corporate Vice President-Marketing, Viveport, VIVE Studios, New Platforms

exchange4media Staff 14-March-2019

Fickle Formula, founded by Suman Sen, specialises in media-agnostic content solutions

exchange4media Staff 11-March-2019

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