marketing
SanjivMehta

In his Keynote Address, Mehta, Chairman & MD, Hindustan Unilever Limited, spoke about the three Ps that are changing the game for businesses in their preparation to be future ready

Shikha Paliwal Aug 30, 2019 8:40 AM

Whitebook

Adavi, Vice President, Strategy, Dailyhunt, on creating personalised, purposeful and high-performing products, at scale

exchange4media Staff Aug 30, 2019 8:38 AM

CVL Srinivas

CVL Srinivas, Country Manager, WPP, in his leadership chat at the BW Businessworld Marketing Whitebook Summit, decoded the drivers of real growth

exchange4media Staff Aug 30, 2019 8:38 AM

DUMMY

At the Businessworld Marketing Whitebook Summit, Prasun Basu, President, South Asia, Nielsen, spoke about the 'State Of Union'

exchange4media Staff Aug 30, 2019 8:37 AM

SocXo

Whitepaper highlights the massive business opportunity present in social selling

exchange4media Staff Aug 29, 2019 6:00 PM

Fulcro Zee

The mandate entails end-to-end management of Zee Corporate’s social media and other platforms

exchange4media Staff Aug 29, 2019 12:37 PM

Apoorv Durga

Durga, Research Director & Analyst, Real Story Group, on how to explore key technology that can help build an omni-channel marketing stack and more

Priyaankaa Mathur Aug 26, 2019 9:14 AM

AlexanderLow

The Digital Soothsayer, DLAignite, said the greatest risk for marketers today isn’t competitive trends or technological change, it’s losing customers

exchange4media Staff Aug 26, 2019 8:52 AM

DeepakOram

The Martech Head of HDFC India spoke on ‘Decade of individualization in financial services’

exchange4media Staff Aug 26, 2019 8:24 AM

Martech

Lloyd Mathias, Business Strategist; Varun Jha, Zoom Car; Vipul Bathwal, Gaana, and Piyush Kumar of MakeMyTrip took part in the presentation on how companies are executing personalisation

exchange4media Staff Aug 24, 2019 8:58 AM

CarlosDoughty

Doughty, CEO & Founder at MarTech Alliance, explains how the 4Ps of marketing technology can help drive business goals

exchange4media Staff Aug 24, 2019 8:15 AM

neuromarketing

The more you discover the power of neuromarketing, the more you can connect with your consumers at a deeper level

Ram Jalan Aug 23, 2019 4:25 PM

AtulJayawant

Jayawant, Group Executive President, Group IT & Group CIO, Aditya Birla Group, said there is a need to change marketing approach

exchange4media Staff Aug 23, 2019 2:22 PM

Arora

Arora, CMO, OLX India, talks about the aim to take the monthly active users count to 10 crore, tapping the offline medium and more

Dolly Mahayan Aug 22, 2019 8:41 AM

DeepaNaair

The Marketing Director at IBM India -South Asia explains how brands need to innovate if they want to stay relevant in a digital age

Shikha Paliwal Aug 22, 2019 8:06 AM

PulpStrategy

The services will aid emerging businesses through their journey from ideation on products to scaling up

exchange4media Staff Aug 21, 2019 2:11 PM

IdeateLab

The tool will help the marketing community track all digital campaigns/assets and provide live updates through interactive dashboards

exchange4media Staff Aug 21, 2019 1:04 PM

Martech India 2019

The theme of the conference will be 'Transformative Technologies for Marketing in 2020 and Beyond'

exchange4media Staff Aug 21, 2019 8:26 AM

Dentsu

Keshav Chandorkar, who was heading the rural division under Fountainhead Entertainment, will continue to lead this new operation along with his original team

exchange4media Staff Aug 19, 2019 12:41 PM

Maddies

The awards will recognise work from industries linked to Mobile Marketing, and that includes Clients, Creative, Media Agencies, Digital Agencies, and Publishers

exchange4media Staff Aug 19, 2019 8:26 AM